[Case Study] … Barclay’s harnessed the power of personalized video to drive awareness of how much a customer could borrow

Barclays increases email open rate by 106%, exceeding the click-to-open benchmark by 593% Who: Barclays is a global financial services provider with over 1,700 bank branches in the UK and additional offices in North America, Africa, and Asia. Problem: To create a more personalized banking experience, drive engagement, and uptake of loans. The Question: How to [more ]
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