An imaginative and beautiful Milka alpine wonderland which is a gift for families to unlock this Christmas / Milka
Mondelēz International Milka launches a Pan European Augmented Reality Milka Christmas Countdown Calendar - Milka countdown calendar has become a reality thanks to work of Adjust Your Set on creating the strategy and content, Play Nicely creating the AR app and Taxi studio bringing to life the design of the countdown calendar London 27 th November 2014: Adjust Your Set, one of the UK’s leading content agencies, has unveiled a fully interactive augmented reality Christmas advent calendar for Milka, the leading European chocolate brand, which enables families to watch, play and share inspiring content using touch screen technology. In the countdown to Christmas, the calendar reveals a special surprise every day, starting from the chocolate in every window to animated films, interactive games and augmented reality activities, which appear in an illustrated Milka alpine magical world.