"52% of all gamers are now female"
THE RISE OF SOCIAL GAMING With so many of us now regularly checking in to our social network accounts to keep a close eye on friends, family and celebrities, and with mobile-based games taking over as the world’s leading platform for entertainment , it was inevitable to witness the modern concepts of social media and ubiquitous gaming come together. Platforms like Twitter and Facebook show no intention of slowing down and much like every other form of technology, opportunities for developing the next big phenomenon are rife.