TheMarketingblog

Following a competitive pitch, Manchester agency CreationADM have been appointed to rebrand a luxury holiday destination and redevelop their website. Located in the North Lakes, Underscar began life as a 19th Century coach house that was transformed into 26 exclusive time-ownership homes creating luxury apartments enjoyed by hundreds of owners from the UK and around the world. The brief was to create a brand that had a more contemporary feel whilst respecting the history of the organisation and their long established reputation as an exclusive holiday location. Underscar also required a website with a dual purpose; to showcase the destination and its luxury properties whilst providing owners with a secure area to share information with each other. The site will also interact seamlessly with major holiday booking sites.