Razorfish and Lifecake collaborate to launch integrated marketing campaign, ‘me and my bear’


Razorfish, part of the Publicis.Sapient platform, has today announced the launch of a multichannel communications campaign, influencer engagement and online film ‘me and my bear’ for popular photograph sharing mobile application, Lifecake. Lifecake – which was acquired by Canon in 2015 is a mobile app that allows its users to store all of their child’s captured [more ]
http://bit.ly/1NDB90s

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