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Showing posts from November, 2016

Research : Mopinion announces results of its “Top 10 Online Struggles 2016’ study

Mopinion is pleased to announce the results of its ‘Top 10 Online Struggles 2016’ customer feedback study, which identifies the top ‘pet hates’ of online customers. This study was conducted based on feedback collected from the websites of major B2C companies in various industries such as utilities, telecommunications, finance and automotive. Mopinion measures both volumes [more ]
http://bit.ly/2g6cAuA

Mopinion announces results of its “Top 10 Online Struggles 2016’ study

Mopinion is pleased to announce the results of its ‘Top 10 Online Struggles 2016’ customer feedback study, which identifies the top ‘pet hates’ of online customers. This study was conducted based on feedback collected from the websites of major B2C companies in various industries such as utilities, telecommunications, finance and automotive. Mopinion measures both volumes [more ]
http://bit.ly/2g6cAuA

86% of brands are not measuring their social media marketing efforts

New research from specialist web design and marketing agency, Digimax, suggests that nearly nine in ten businesses aren’t measuring their social media marketing efforts as it’s revealed just 14% of businesses surveyed said they currently measure their social media campaigns and track results. Yet nearly all of the businesses surveyed had at least one social [more ]
http://bit.ly/2gjwsx2

Study of Retailers’ Apps over Black Friday/Cyber Monday Highlights Holiday Mobile Growth

As holiday shopping results are tallied from the Black Friday to Cyber Monday time period, early results show it was a banner year for mobile. Urban Airship today released preliminary results of its fourth annual Cyber Week study on mobile app engagement using aggregate data from hundreds of retailers’ apps. Analysis shows retailers promoted holiday [more ]
http://bit.ly/2gjwwgi

Getty Images unveils the visual trends set to define 2017

Getty Images launches its much-anticipated forecast of visual trends set to inform and influence global advertising, design and visual communications in the years ahead London – 29 November, 2016: Getty Images, a world leader in visual communications, today unveiled its highly anticipated visual trend forecast. The ground-breaking forecast sets out the macro and micro trends [more ]
http://bit.ly/2g1W8eR

Help build a better data future with the 3k Challenge

For 2017, I have a mission for the data industry: the 3k Challenge. For those of you opt for a more sedentary lifestyle, don’t worry – it doesn’t require you to go out and buy a pair of running shoes. Instead, it is a quest for data talent: to attract an incremental 3,000 new candidates [more ]
http://bit.ly/2gfCqim

Affiliate Window reports 27% increase in Black Friday online shopping

With over 2,000 of the UK’s biggest eCommerce advertisers including the likes of Tesco, John Lewis, Boots.com and Currys, Affiliate Window reported live data insights throughout Black Friday via their data visualisation website The website took thousands of visitors on a journey throughout the day and was updated hourly with key figures, learnings and commentary. Online [more ]
http://bit.ly/2gftfyz

Q&A with award-winning lingerie brand

Bluebella is an award-winning lingerie and nightwear brand stocked in ASOS, Figleaves and House of Fraser, wholesaling into 25+ countries. The lingerie market is forecast to grow to $40bn in 2020 and has seen online growth of 265% since 2011. Bluebella’s e-commerce business is 130%+ YTD. Has it been a difficult journey to become an [more ]
http://bit.ly/2gfBiLY

5 simple ways to boost employee satisfaction

Rolling into work with barely a minute to spare every morning, daydreaming their way through meetings and offering up only evasive grunts to any direct request – an unsatisfied and unhappy employee is easy to spot. Even easier to pinpoint is the negative effect they can have on the office. Because whilst the occasional afternoon [more ]
http://bit.ly/2gfv9zq

Laughter Spot : A blonde had just got a new sports car – enjoy

A blonde had just gotten a new sports car and was out for a drive when she accidentally cut off a truck driver. The truck driver motioned for her to pull over. When she did, he got out of his truck and pulled a piece of chalk from his pocket. He drew a circle on [more ]
http://bit.ly/2g18aFb

Laughter Spot : “The one about taking the edge of your appetite – enjoy”

It s really taken the edge off my appetite. At lunchtime, she asks him if he d like something. How about a bowl of soup, homemade muffins, or a cheese sandwich? He declines. The Viagra, he says, really trashes my desire for food. Come dinner time, she asks if he wants anything to eat. Would you like [more ]
http://bit.ly/2gewczi

Research : Revealed: the bad spending habits leaving Brits skint

With Christmas just around the corner, a new survey reveals the bad spending habits leaving Brits in the red. 10,000 people in the UK were asked by finance specialist Solution Loans which reckless spending behaviour they were guilty of – and between spontaneous shopping sprees, mounting monthly bills and living beyond our limits, it looks [more ]
http://bit.ly/2gb4WSg

Research shows no shift in declining cinema attendance – so how does cinema make a comeback?

The consistent decline in ticket sales that cinemas have been experiencing in the past 10 years doesn’t seem to be coming to an end. Due to the cultural momentum in digital ownership, ‘Dinner and a movie’ has either been replaced, with ‘Netflix and chill’ or more social/experiential movie going, such as Secret Cinema and Open [more ]
http://bit.ly/2gb4nrD

Disney and MBNA team up for the first time for the launch of “Moana”

Disney UK and MBNA have collaborated to transform an MBNA Thames Clippers catamaran into a Polynesian Wayfinder vessel to celebrate the launch of Disney’s “Moana,” its latest animated film, featuring an adventurous and seafaring young heroine. In the film, which hits UK cinemas on Friday 2 December, main character Moana is inspired by her grandmother’s [more ]
http://bit.ly/2gb5esD

Revealed: the bad spending habits leaving Brits skint

With Christmas just around the corner, a new survey reveals the bad spending habits leaving Brits in the red. 10,000 people in the UK were asked by finance specialist Solution Loans which reckless spending behaviour they were guilty of – and between spontaneous shopping sprees, mounting monthly bills and living beyond our limits, it looks [more ]
http://bit.ly/2gb4WSg

Laughter Spot : “What do you do to get your tomatoes so red?”

A beautiful woman loved growing tomatoes, but couldn t seem to get her tomatoes to turn red. One day, while taking a stroll, she came upon a gentleman neighbour who had the most beautiful garden full of huge red tomatoes. The woman asked the gentlemen, What do you do to get your tomatoes so red? The [more ]
http://bit.ly/2fWOPop

How to ensure your brand’s website stands out from the crowd

In a sea of millions upon millions of websites, you want to be sure that yours is found by your target audience. You want it to stand out from the crowd and send a powerful message. There are some key ways to do that, including the ones discussed here. Relevant Content As the saying goes, content [more ]
http://bit.ly/2fW3tfX

Next day delivery is increasingly becoming the delivery option of choice – via Liz Morrell, eDelivery Magazine

Next day delivery is increasingly becoming the delivery option of choice, according to the latest Delivery Index figures from IMRG and MetaPack. The duo’s figures showed that for October the use of next day delivery services was at its second highest rate yet recorded. Although standard delivery remains the most popular option for online shoppers [more ]
http://bit.ly/2g8PmH3

Will petrol prices rise just days after freeze on duty?

Petrol prices could rise as oil cartel Opec agrees to cut production Chancellor froze fuel duty again in Autumn Statement Fuel duty adds 57.95p to cost of a litre of petrol plus VAT Petrol prices tipped to rise despite duty freeze as Opec drives up oil https://t.co/RutEcBa7zF Please ReTweet pic.twitter.com/h7k9N2ctg9 — Will Corry [more ]
http://bit.ly/2g8Mkmb

[Watch] : Trevor Noah explaining what Americans think of Nigel Farage

Watch : Trevor Noah just explained what Americans think of Farage .. ReTweet https://t.co/0dVerQ6qVW pic.twitter.com/vnEkRkn0tt Will Corry (@slievemore) November 28, 2016
http://bit.ly/2g8Oq5z

Laughter Spot : “We don’t use that kind of language in this house”

A mother was working in the kitchen listening to her son playing with his new electric train in the living room. She heard the train stop and her son say, “All of you dicks who want to get off, get off now, cause this is the last stop! And all you assholes, who are returning [more ]
http://bit.ly/2g7E0Tv

Was he a brutal dictator or a champion of social justice? – Jeremy Corbyn on Castro

Jeremy Corbyn claims for all his flaws Fidel Castro was a champion of social justice sparking a hilarious flood of Internet memes Labour leader said for all his flaws he was a champion of social justice Mr Junker wrote that the world has lost a man who was a hero for many Critics of [more ]
http://bit.ly/2fTdkTC

Watch : Q: Who is the hot girl in the Kia Sorento Super Bowl commercial?

Q: Who is the hot girl in the Kia Sorento Super Bowl commercial? A: Carly Movizio Carly is an Australian actress and fashion model. She is currently affiliated with the Wilhelmina Model Agency (which is like the highest form of model) whoisthathotadgirl by @thathotadgirl on @tumblr https://t.co/83fr9qK4eP pic.twitter.com/HYrcBP6r3R — Will Corry (@slievemore) November 27, 2016
http://bit.ly/2fTd7Qq

Enjoy these ‘Great Laughter Spots’ from theMarketingblog

Enjoy these Great Laughter Spots from theMarketingblog var scitOpt = { forceBigSize: "yes", nbPostPerPage: 6 };
http://bit.ly/2fT5A3X

Still need leads? : How we can create, edit and export a special bespoke newsletter for your company – it’s called Newslettered

Newslettered : We ve developed an entirely new newsletter system using theMarketingblog sites that will allow us to create, edit and export a special bespoke newsletter for your company. Better still we make full use of Twitter , LinkedIn , Tumblr, Facebook etc. to get your bespoke newsletter into the hearts and minds of your prospects. It s [more ]
http://bit.ly/2fSuAbs

Laughter Spot : “Decision time on size”

A man wakes up in the hospital bandaged from head to foot.  The doctor comes in and says, Ah, I see you ve regained consciousness.  Now you probably won t remember, but you were in a huge pile-up on the freeway.  You re going to be okay, you ll walk again and everything, however, your penis was severed in [more ]
http://bit.ly/2g6oxTH

“Salubrious surrounds today at the beautiful@OGGSVenue” / Giant iTab

Salubrious surrounds today at the beautiful @OGGSVenue pic.twitter.com/SFkiQ78we3 Giant iTab (@TheGiantiTab) November 21, 2016
http://bit.ly/2fSuOzA

How we can create, edit and export a special bespoke newsletter for your company – it’s called Newslettered

Newslettered : We ve developed an entirely new newsletter system  using theMarketingblog sites that will allow us to create, edit and export a special bespoke newsletter for your company. Better still we make full use of Twitter 14.5 followers, LinkedIn 3.5 followers, Tumblr, Facebook etc. to get your bespoke newsletter into the hearts and minds of your [more ]
http://bit.ly/2fSuAbs

Interested in the latest news, insights and fresh thinking on experiential marketing? Then ‘Hotcow’s Daily News’ is a must read

We’ve said it before, and we’ll say it again – experiential marketing is on the rise. Brands from every available industry are consistently turning their attention towards methods for making their companies a more tangible presence within the lives of consumers, and experiential marketing offers a source of advertising that can be touch, felt, tasted, [more ]
http://bit.ly/2g5Xvfm

The top 11 mistakes and best practices for designing an actionable customer journey map

You spent thousands of dollars on journey mapping consultants, workshops, and tools, and you’re thrilled to have survived the exercise and walked away with some great-looking maps. Then reality sets in. You were told that journey maps are the be-all-end-all tool for customer experience transformations. But looking at your maps, you suddenly have no idea [more ]
http://bit.ly/2g2kDLF

Guide to achieving customer experience (CX) excellence

An Interactive eBook Today, consumer expectations are higher than ever before. They want personalized, relevant communications that are available on-demand and accessible via the device of their choice. But for large organizations challenged with legacy systems, departmental silos and ever-changing regulations, delivering on the CX promise is easier said than done. Find out how leading [more ]
http://bit.ly/2fOXcCq

Research: 74% of marketers now prioritise social for launches, TV drops in importance to sixth

Research unveiled today has highlighted that social media is king when it comes to launching new products: three-quarters of brand marketers (74%) now prioritise social media above TV advertising in their launch marketing plans. The research was commissioned by launch marketing specialist agency Five by Five, interviewing more than 730 senior marketers across the UK, [more ]
http://bit.ly/2fMiUHz

Angela Merkel is the most powerful figure in Britain’s Brexit future

A panel of experts placed the German Chancellor as being more powerful that Britain’s own PM Theresa May, who came second in the ‘Brexit Power 100’ –  a ranking of the 100 most influential characters in the Brexit debate. The list was compiled by The New European – the pop-up newspaper giving voice to the [more ]
http://bit.ly/2fMgJ6x

Matt Adams becomes Content Marketing Association Chairperson

The Content Marketing Association (CMA) has announced the appointment of Matt Adams, CEO of Havas Media UK and Havas Media International, as its new Chairperson. Adams moved to Havas Media in September this year, from his previous role as UK Managing Director at iProspect. At Havas Media, he sits on the Group’s senior leadership team [more ]
http://bit.ly/2fZ7S4p

Movers and Groovers : Amaze One appoints Mark Laycock to the role of Art Director

Following a continued period of growth for the agency’s Manchester-based team, Amaze One – part of the St Ives Group – has announced the appointment of Mark Laycock to the role of Art Director. Mark joins the Manchester office’s team from creative agency Spoken-Image, where he honed his craft in a series of design-based roles, [more ]
http://bit.ly/2fW82cN

Amaze One appoints Mark Laycock to the role of Art Director

Following a continued period of growth for the agency’s Manchester-based team, Amaze One – part of the St Ives Group – has announced the appointment of Mark Laycock to the role of Art Director. Mark joins the Manchester office’s team from creative agency Spoken-Image, where he honed his craft in a series of design-based roles, [more ]
http://bit.ly/2fW82cN

Research : Study shows 92% of UK customers would cheat on their favourite retailers / ICLP

Global loyalty marketing agency, ICLP, reveals that the majority of British consumers are now in less committed relationships with their favourite retailers than ever before, with only 8% feeling devoted towards their preferred retail brands. Devotion, which is a factor of how passionate, committed and intimate consumers feel with a retailer, is key to growing [more ]
http://bit.ly/2fIFpgu

DMA Breakthrough Award 2016 shortlist announced

The three finalists for this year’s DMA Breakthrough Award, sponsored by The Economist, have been revealed. This year’s shortlist was decided from a field that includes entries from 11 different Universities around the UK, with students studying anything from advertising and marketing to graphic design and psychology. The three entries that made it to this [more ]
http://bit.ly/2fICh4g

Chupa Chups Airheads launch content partnership with Global Media ahead of Jingle Bell Ball

Chupa Chups Airheads, the intense-flavoured fruit-based candy from Perfetti Van Melle, has today launched a new content and influencer partnership with Global Media to promote its sponsorship of the Jingle Bell Ball and drive brand awareness. The partnership has been created and managed by Chorus, the specialist partnerships division at Maxus. The activity, which features [more ]
http://bit.ly/2fIG1me

Study Shows 92% of UK Customers Would Cheat on Their Favourite Retailers

Global loyalty marketing agency, ICLP, reveals that the majority of British consumers are now in less committed relationships with their favourite retailers than ever before, with only 8% feeling devoted towards their preferred retail brands. Devotion, which is a factor of how passionate, committed and intimate consumers feel with a retailer, is key to growing [more ]
http://bit.ly/2fIFpgu

Pensions Regulator cannot seize Sir Philip Green’s £100m yacht

Pensions Regulator CANNOT seize Sir Philip Green’s £100m yacht https://t.co/kHV72U5vaI retweet pic.twitter.com/Qplv6lE04V Will Corry (@slievemore) November 24, 2016
http://bit.ly/2fUMxZQ

Blunders / GQ embarrassed itself by predicting ignoble election failure for Trump

Blunders / GQ embarrassed itself by predicting ignoble election failure for Trump https://t.co/boIyxxcT2e pic.twitter.com/p1I0Rl6zYt Will Corry (@slievemore) November 24, 2016
http://bit.ly/2fUIwVr

Nigel Lawson: Philip Hammond no longer sounds like ‘gloomy’ Eeyore from Winnie-the-Pooh

Nigel Lawson: Philip Hammond no longer sounds like ‘gloomy’ Eeyore from Winnie-the-Pooh https://t.co/mxSPWib9tE pic.twitter.com/yNVYbX92Wu Will Corry (@slievemore) November 24, 2016
http://bit.ly/2fUQX3c

PR : PETA tricks Londoners into drinking ‘dog’s milk’ in new stunt

PETA tricks Londoners into drinking ‘dog’s milk’ in new stunt | PR Examples https://t.co/6OnPk9dRt0 Please ReTweet pic.twitter.com/g66aaFu2Fq Will Corry (@slievemore) November 24, 2016
http://bit.ly/2fUQVIC

White Paper : Traditionally, customer journey maps are useless because they’re just not actionable

The top 11 mistakes and best practices for designing an actionable customer journey map You spent thousands of dollars on journey mapping consultants, workshops, and tools, and you’re thrilled to have survived the exercise and walked away with some great-looking maps. Then reality sets in. You were told that journey maps are the be-all-end-all tool [more ]
http://bit.ly/2fUxX4M

Laughter Spot : The one about a man who worked for a fire station .. enjoy

A man who worked for a fire station came home from work one day and told his wife, You know, we have a wonderful system at the fire station. Bell 1 rings and we all put on our jackets. Bell 2 rings and we all slide down the pole. Bell 3 rings and we re ready [more ]
http://bit.ly/2fUI3lU

Laughter Spot : “The one about two boys in the forest”

Laughter Spot : “The one about two boys in the forest”
http://bit.ly/2fUCu79

How technology has impacted the casino and gaming industry

Technology is an ever-growing aspect of our lives, and truly we live in something of a golden age of technological advancement. Today, over two billion people walk around with a device in their pockets that can access practically all of human knowledge. Smartphones aside, day-to-day living has been massively improved by technology of all kinds. [more ]
http://bit.ly/2fUnZQC

UK’s biggest retailers still battling with the basics of ecommerce, costing billions each year

UK retailers are missing out on £2bn in online revenue each year due to slow websites and not having guest checkouts, according to a new report on ecommerce performance, by online retailing specialist Summit. Argos and Sainsbury’s topped the table of the UK’s 50 biggest retailers, with John Lewis, Screwfix and Tesco following closely behind. [more ]
http://bit.ly/2fFJxOh

JICWEBS : Be aware of the latest work going on to tackle the big issues facing online advertising – fraud, brand safety and viewability

JICWEBS (the independent body for best practice and standards for UK online ad trading) wanted you to be aware of the latest work going on to tackle the big issues facing online advertising – fraud, brand safety and viewability. Yesterday saw the second industry “Town Hall” in which nearly 150 people heard about what’s being done [more ]
http://bit.ly/2gfXRNb

NewVoiceMedia scoops Leading Experts in Tech Award 2016

NewVoiceMedia, a leading global provider of inside sales and contact centre technology that helps businesses sell more, serve better and grow faster, has been named a winner of Softech International’s Leading Experts in Tech Awards for 2016. The awards programme showcases the industry’s most dynamic firms that offer unique and versatile solutions and support to [more ]
http://bit.ly/2gALkrW

Digital fashion start-up launches virtual styling app

DV Closet, a digital fashion start up, has announced the launch of its styling and personal shopper app. The DV Closet app matches users with a stylist, who offers free advice on wardrobe choices. The company was founded in November 2015 by Danae Varangis, a young entrepreneur with a passion for style and a varied [more ]
http://bit.ly/2gAPT5C

Live-data website for Black Friday, analysing data across over 2,000 eCommerce websites

With two days until Black Friday 2016, Affiliate Window have launched a live-data visualisation website: www.awinblackfriday.com. Reporting the events of Black Friday as they unfold, the dedicated website will update throughout the day with hourly insight and commentary live on the day – with data including the biggest single shopping hour, device trends and spending. [more ]
http://bit.ly/2gAJbwa

DMA Breakthrough Award 2016 shortlist announced

The three finalists for this year’s DMA Breakthrough Award, sponsored by The Economist, have been revealed. This year’s shortlist was decided from a field that includes entries from 11 different Universities around the UK, with students studying anything from advertising and marketing to graphic design and psychology. The three entries that made it to this [more ]
http://bit.ly/2gAQxzO

Coke brings back its polar bears for the holidays

Coke brings back its polar bears for the holidays https://t.co/YaTgwOl43r pic.twitter.com/Y3jjMMZqwT — Ad Age (@adage) November 21, 2016 Coca-Cola is giving its polar bear mascots some holiday love for the first time in three years. While the bears aren t included in the brand s Christmas TV ad, they will be featured on some packaging, which hasn t [more ]
http://bit.ly/2gACGd1

NewVoiceMedia recognised among 50 hottest UK tech ‘scale-ups’

NewVoiceMedia, a leading global provider of inside sales and contact centre technology that helps businesses sell more, serve better and grow faster, has been selected to join ‘Silicon Valley Comes to the UK’ (SVC2UK), a tech group of the country’s 50 fastest growing businesses, boasting average growth of 47 percent over the past year. The [more ]
http://bit.ly/2gckT7v

NewVoiceMedia / London is the best place to invest in tech

Latest .NewVoiceMedia, a leading global provider of inside sales and contact centre technology that helps businesses sell more, serve better and grow faster, has been selected to join ‘Silicon Valley Comes to the UK’ (SVC2UK), a tech group of the country’s 50 fastest growing businesses, boasting average growth of 47 percent over the past year. [more ]
http://bit.ly/2gc2acy

NewVoiceMedia recognised among 50 hottest UK tech ‘scale-ups’

NewVoiceMedia, a leading global provider of inside sales and contact centre technology that helps businesses sell more, serve better and grow faster, has been selected to join ‘Silicon Valley Comes to the UK’ (SVC2UK), a tech group of the country’s 50 fastest growing businesses, boasting average growth of 47 percent over the past year. The [more ]
http://bit.ly/2gc2acy

Forrester Wav : Customer Communications Management, Q2 2016

Forrester frequently receives inquiries on customer communications management (CCM) from enterprise architecture (EA) professionals looking for direction on how to update their technologies for new business demands and usage patterns, including the need for unified and consistent content across multiple communication channels. To assist them, The Forrester Wave evaluated 14 CCM vendors across 22 criteria. [more ]
http://bit.ly/2gxhhRY

“Trump is trolling again with a message for our PM”

Trump says Nigel Farage would do a great job as ambassador to US https://t.co/bbxrj4jeFd .. retweet pic.twitter.com/PhbrVrQ6FJ Will Corry (@slievemore) November 22, 2016
http://bit.ly/2gbwm7F

PR : Innocent Drinks launch handmade tweets campaign | PR Examples

Innocent Drinks launch handmade tweets campaign | PR Examples https://t.co/lnj76Hk0Zw retweet please pic.twitter.com/OX9gTBDKMm Will Corry (@slievemore) November 22, 2016
http://bit.ly/2gbw8wX

[Watch] Who is the hot ad girl in the Viagra “Cuddle Up” commercial?

Q: Who is the hot MILF in the Viagra “Cuddle Up” commercial?  A: Kelly King Kelly is a Los Angeles based actress and advocate. Check out her credits on her IMDb. And you can follow Kelly on Twitter and Instagram.
http://bit.ly/2gbw5RN

High street video research / Millennials overspending on toiletries / Vox Pops International

What do #Millennials look for when buying toiletries? Watch our video to find out #voxpopsint https://t.co/HQXRzDUFM4 — Vox Pops (@voxpopsint) November 17, 2016 Millennials are overspending on toiletries every month as a result of the growing variety of products available to add to their daily personal care routines. Most millennials – those born between 1980 [more ]
http://bit.ly/2gv5LpZ

Laughter Spot : “Don’t move! The money belongs to the bank. Your lives belong to you.”

Robbers entered a bank in a small town. One of them shouted:  Don t move! The money belongs to the bank. Your lives belong to  you. Immediately all the people in the bank laid on the floor  quietly and without panic. This is an example of how the correct wording of a sentence  can make everyone [more ]
http://bit.ly/2gwSGwz

“It’s very reassuring to see the market perform so well” / The IMRG Capgemini eRetail Sales Index

The IMRG Capgemini eRetail Sales Index has revealed the value of online retail sales grew +18.9% year-on-year (YoY) in October. This was building on a comparatively low rate in October 2015 (when growth was +8.7%), but it still represents the highest YoY growth rate in any month since November 2014, when Black Friday had a [more ]
http://bit.ly/2gv3207

Luker Rowe named as one of the top Speciality Brokers in the UK

The magazine Insurance Business recently named Luker Rowe as one of the top brokers in the UK for their specialism in the Entertainment/Audio Visual category. The magazine highlights the importance of brokers that understand a specific industry sector, both in how they operate and the specific insurance requirements for the trade. With over 25 years’ [more ]
http://bit.ly/2gv2W8D

Millennials overspending on toiletries

Millennials are overspending on toiletries every month as a result of the growing variety of products available to add to their daily personal care routines. Most millennials – those born between 1980 and 2000 – said they spent between £15-£30 a month on personal care products, with some admitting to spending upwards of £100. They [more ]
http://bit.ly/2gv5LpZ

9 things to consider before funding a start-up

When it comes to running a start-up, it’s important to plan ahead. Although you will, inevitably, make mistakes all the way, you are more likely to succeed if you have a clear strategy and execute it in the correct manner. The majority of start-ups and new businesses fail within their first five years, so it’s [more ]
http://bit.ly/2guZ2ww

[Watch] McDonald’s UK teams up with Leo Burnett London this Christmas for an ad campaign which focuses on good times

It may be an unlikely festive advertiser, but McDonald’s has launched what it claims is its “biggest ever Christmas celebration” with a campaign it’s running with the help of Amazon and augmented reality app Blippar. Leo Burnett London’s Christmas campaign for McDonald’s UK focuses on the good times that can be had by excited families, [more ]
http://bit.ly/2guhrcC

Laughter Spot : “The one about the girls night out and that cuckoo clock”

Laughter Spot : “The one about the girls night out and that cuckoo clock”
http://bit.ly/2gugf9s

Laughter Spot : “The one about the new young, female doctor” .. NSFW

I went to the doctor s office the other day and found out that my new doctor is young, female and drop dead gorgeous. I was embarrassed, but she said, Don t worry, I m a professional, I ve seen it all before. Just tell me what s wrong and I ll check it out. I said, My wife thinks that [more ]
http://bit.ly/2gu0Sh0

Find out how leading enterprises are leveraging modern CCM solutions

The Authoritative Guide to Achieving Customer Experience (CX) Excellence | GMC Software
http://bit.ly/2gu0U8C

Irish Laughter Spot : Q. What do you call an Irishman who knows how to control a wife?

• Definition of an Irish husband:  He hasn t kissed his wife for twenty years, but he will kill any man who does. • Murphy told Quinn that his wife was driving him to drink.  Quinn thinks he s very lucky because his own wife makes him walk. • The late Bishop Sheen stated that the reason [more ]
http://bit.ly/2fa2uYk

Women for Women : Why fashion will learn to love Melania Trump

After multiple magazine covers and overseas visits, countless state dinners and late-night talk show appearances, there is no question that Michelle Obama has had an unusually fruitful relationship with fashion during her time as First Lady of the United States. But in the wake of Donald Trump s victory in a highly divisive presidential election, during which most of [more ]
http://bit.ly/2fafjBC

Ahead of World Television Day (21st November) here is comment on how the medium is transforming in line with the digital age / Jens Nielsen

Ahead of World Television Day (21st November), Jens Nielsen, Head of Nordics & UK at NetBooster, a leading independent European agency in digital performance marketing – discusses how the medium is transforming in line with the digital age: “Traditional television is becoming increasingly challenged as a marketing platform, with viewing time continuing to decrease year-on-year. [more ]
http://bit.ly/2f9WAGB

Laughter Spot : Q. What do you call an Irishman who knows how to control a wife?

• Definition of an Irish husband:  He hasn t kissed his wife for twenty years, but he will kill any man who does. • Murphy told Quinn that his wife was driving him to drink.  Quinn thinks he s very lucky because his own wife makes him walk. • The late Bishop Sheen stated that the reason [more ]
http://bit.ly/2fa2uYk

“Sharers are Buyers”: consumers who share content are 9x more likely to purchase

A new report reveals that consumers who share a brands content are nine times more likely to purchase and, thus, highlights how brands can tap into consumer sharing activities and signals to identify and predict new customers. Consumers share online content with their friends, family and work colleagues via channels that most brands and website publishers haven’t tracked [more ]
http://bit.ly/2f9eaKQ

LiveRamp Announces Acquisition of Arbor and Circulate

Further extends lead in omnichannel identity resolution across online and mobile channels Doubles network of publisher partners and accelerates expansion of IdentityLink platform LiveRamp™, an Acxiom® company (NASDAQ: ACXM) and leading provider of omnichannel identity resolution, today announced that Acxiom has entered into definitive purchase agreements to acquire Arbor and Circulate, two companies at the [more ]
http://bit.ly/2gn1q8i

Onfido, Netduma, Cornerstone, Pip & Nut – the full list of Startups Awards winners

Disruptive tech companies dominate The Startups Awards as winners are announced at London ceremony The rising stars of British business were celebrated at The Startups Awards last night, with winners selected from a diverse range of fields including pet food, pensions and personal grooming. The key factor linking the winners’ success, however, has been the [more ]
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Subway release new ‘Festive Feast’ campaign

The SUBWAY brand is releasing a new festive campaign to celebrate its limited edition Sub. Introduced especially for the festive season, the new ‘Festive Feast’ Sub is packed with turkey, sausage, bacon, and cranberry sauce. The TV ad, created by McCann London, shows a young woman in a SUBWAY store feeling a little awkward the [more ]
http://bit.ly/2gmXS65

Which are the jobs with the best work-life balance?

In its latest study, Emolument.com asked 1,360 professionals how they feel about their work-life balance: engineering and IT workers are much happier with their work-life balance compared to other respondents. Location, gender, and seniority level also have a major impact on work-life balance. Engineers & software developers have it figured out : 71% of engineers [more ]
http://bit.ly/2gmWSyG

Paul Polman is The Marketing Society’s 2016 Outstanding Leader

Last night, 17th November, at The Marketing Society Global Dinner, Paul Polman, CEO of Unilever was awarded the Outstanding Leadership Award for his exceptional vision and contribution to business. On collecting his award Paul said, “At its heart, marketing has always been about creating a brighter future – helping to make lives better tomorrow than [more ]
http://bit.ly/2gn3A7S

Keeping pace with staff training needs

Marketing is a fast-paced world. A strategy that worked last year can be ineffective this year. As a result, anyone who works in the industry must be ready, and willing, to learn new skills, and do so quickly. For many marketing firms keeping pace with training is a challenge. This is the case whether you [more ]
http://bit.ly/2f6GGwy

London agency Seven C3 becomes part of the world’s first content marketing supergroup

Top digital agency Seven will represent the UK in the first-ever global supergroup of content marketing specialists. The Global Content Marketing Network (GCMN) unites two of the world’s biggest experts in the field – Seven’s European parent company C3, and US giant Meredith Xcelerated Marketing (MXM). The first international partnership of its kind, GCMN was [more ]
http://bit.ly/2gk82UY

Zappar partners with Center Parcs to bring Winter Wonderland scenes to life

Zappar, a world leader in augmented reality, has partnered with Center Parcs, to create festive virtual experiences for guests at five of their villages this Christmas, bringing to life Nutmeg, the baby reindeer, the star of Center Parcs’ storybook, Nutmeg’s Antlers. Between Monday 7th November and Christmas Eve, guests on a Winter Wonderland break in [more ]
http://bit.ly/2gk3fD1

The Environment Agency is going to improve customer experience and compliance at visitor moorings on non-tidal River Thames

New arrangements to ‘improve customer experience and compliance’ at visitor moorings on non-tidal River Thames http://www.thamesvisitormoorings.co.uk/ The Environment Agency is to test new arrangements for managing its short-stay visitor moorings along the non-tidal River Thames During a 12 month trial starting today (Wednesday 16 November), Thames Visitor Moorings, (TVM) a private company run ‘by boaters [more ]
http://bit.ly/2gk21YF

Heathrow releases first Christmas ad – teddy bears coming home for the holidays

Heathrow releases first Chrismas ad, and it s a tearjerker https://t.co/QoABPHrq14 ReTweet please pic.twitter.com/jyc83kP1PQ — Will Corry (@slievemore) November 17, 2016 Now even AIRPORTS are getting in on the competition for the best Christmas ad as Heathrow releases tearjerker featuring teddy bears coming home for the holidays The airport s first Christmas campaign celebrates the best [more ]
http://bit.ly/2f3o8gz

Raising £’s for @StJoHospice @macmillancancer @CR_UK – Cabaret Charity Calendar

Launched in 2014 and produced by Rose Thorne, the ALL NUDE CABARET CHARITY CALENDAR brings the cabaret community together to raise money for cancer charities. After the loss of both parents to cancer, Rose established the project with proceeds donated to our charities. None of the pin-ups or performers involved take a penny for their time [more ]
http://bit.ly/2gjtNUR

Facebook tops LinkedIn as content king for senior execs

A new study reveals Facebook is the go-to platform for industry leaders seeking business advice, outstripping LinkedIn. The revelation forms part of a new report from Grist, a leading business-to-business content marketing agency, which examines what C-suite executives from FTSE 350 companies look for in corporate thought leadership. Facebook was cited as the social network [more ]
http://bit.ly/2gjvqC9

New : Clive Christian partners with Threepipe to drive Christmas sales

Clive Christian, the British luxury interiors and fragrance company, has appointed Threepipe to manage its digital advertising and SEO programmes across its collections during the festive period. Threepipe will manage paid search and display retargeting as well as social advertising formats through Facebook and Instagram. This will be supported by both on and offsite SEO [more ]
http://bit.ly/2gjpF7q

Thinking of running an Advent promotion -six top tips? / PromoVeritas

A top tip for any business at Christmas is to run an advent calendar promotion – these are popular with followers hoping to supplement their Christmas gifts with stocking fillers and big value prizes alike. They are truly are a great way generate festive spirit and keep your followers engaging with your brand over and [more ]
http://bit.ly/2f0lWqn

A new online platform for watching great stand up

NextUp, a brand new stand up comedy focussed online video on demand platform is delighted to announce its officially launch on 15th November 2016.  Hosting a wealth of recorded live stand-up content for those who love comedy and want more to see than a trip to their local comedy club can offer. Many comedy lovers [more ]
http://bit.ly/2f0eziK

Three in Four Consumers Link Social Video Viewing to Purchasing Decisions

Three quarters (74%) of consumers say there is a connection between watching a video on social media and their purchasing decision-making process, according to new research commissioned by online video solutions provider, Brightcove Inc. The global survey – conducted with 5,500 consumers in the UK, France, Germany, US and Australia, and published in Brightcove’s ‘The [more ]
http://bit.ly/2ggyLli

QubeGB Deploys ServiceMax to Drive Revenue and Grow Managed Services Model

ServiceMax, the leader in cloud-based field service management solutions, today announced that QubeGB, service provider of choice for field engineering and managed services to the telecoms and the ISP industries, has selected and deployed the ServiceMax field service management platform. The productivity and efficiency gains of ServiceMax are expected to reduce each service job by [more ]
http://bit.ly/2ggy63A

PacketSled founder and CEO Matt Harrigan resigns after threatening to kill Donald Trump with a sniper rifle

Shooting practice : The chief executive of a San Diego-area cybersecurity firm has resigned over social media comments he made about assassinating President-elect Donald Trump, it was announced Tuesday. PacketSled President and CEO Matt Harrigan admitted to posting the seemingly threatening rhetoric — including the statement, “I’m going to kill the president. Elect.” — on [more ]
http://bit.ly/2eZ13vz

Buster the Boxer is John Lewis’ most emotionally engaging festive ad / Emotion measurement firm Realeyes

Mihkel Jaatma, Realeyes’ CEO The results are based on facial recognition technology which measured people’s reactions as they watched the ads: Buster scored better than 95% of the 5,700 ads ever tested by Realeyes in terms of emotional engagement, which is a combined measure of how the ad scores on attraction, retention, engagement and impact [more ]
http://bit.ly/2eWEGH3

Laughter Spot : While sipping his sangria, he noticed a sizzling, scrumptious looking platter being served at the next table

An American touring Spain stopped at a local restaurant following a day of sightseeing. While sipping his sangria, he noticed a sizzling, scrumptious looking platter being served at the next table. Not only did it look good, the smell was wonderful. He asked the waiter, What is that you just served? The waiter replied, [more ]
http://bit.ly/2gdfQrB

Experian to sell email marketing business as profits fall

Experian, the information services company which has its UK headquarters in Nottingham, has seen both revenue and profits fall slightly in the six months to 30 September – and is set to sell its email marketing arm. Revenue was down from £2.239bn in 2015 to £2.236bn this year, whilst operating profit fell from £556m in [more ]
http://bit.ly/2gd68pm

Discover the colonel’s snapchat secret on high streets

Who: In an evolution of its wider Snapchat initiative, KFC UK & Ireland is bringing its Colonel ‘Selfie’ Snapchat filter to the high street, in a media first using Snapchat’s snap to unlock feature. This feature will appear in an OOH advertising campaign planned and executed by Blue449 and Posterscope, creative by BBH. When: Launching [more ]
http://bit.ly/2gd5h86

VoiceSage To Sponsor ‘The Future Of The Contact Centre Conference’

Customer engagement services leader VoiceSage is delighted to announce it will be sponsoring Engage Customer’s Future of the Contact Centre Conference in February 2017. The CPD-accredited event is scheduled for February 23, 2017 at the Victoria Park Plaza in London featuring a wide variety of topic streams and over 30 confirmed presentations. Themes and areas [more ]
http://bit.ly/2gd28Fl

Technology Trust enhances customer experience with NewVoiceMedia

NewVoiceMedia, a leading global provider of inside sales and contact centre technology that helps businesses sell more, serve better and grow faster, today announced that Technology Trust has transformed its customer experience and improved business efficiencies with NewVoiceMedia’s cloud contact centre platform. Technology Trust was established to make it easier for the third sector to [more ]
http://bit.ly/2gcYISR

Is this the best M&S Christmas ad and how did Waitrose do?

Two Christmas crackers from M&S and Waitrose https://t.co/shQjyKHubX pic.twitter.com/P7YuIIEiD4 Will Corry (@slievemore) November 15, 2016
http://bit.ly/2gcDTab

Laughter Spot : “A sure fire way to start a fight”

Laughter Spot : “A sure fire way to start a fight”
http://bit.ly/2gcv7cf

Christmas number one / “I like ‘Pop Star’ James Corden but he’s starting to get on my nerves”

James Corden could be Christmas number one as ad song soars up chart https://t.co/bQ4YspcM2b Retweet pic.twitter.com/Hnm1irhy5p Will Corry (@slievemore) November 15, 2016
http://bit.ly/2gcAiJb

Inside Track : Your gold door’s worth more than my house! The Farage and Trump Spectacular

The riotous inside story of Farage s meeting with Trump https://t.co/x8oQz2oZjp pic.twitter.com/VsI3QXQskQ Will Corry (@slievemore) November 15, 2016
http://bit.ly/2gcyCzr

Laughter Spot : “Did you find the perfect girl? Did your mother like her?”

Thomas is 32 years old and he is still single. One day a friend asked, Why aren t you married? Can t you find a woman who will be a good wife? Thomas replied, Actually, I ve found many women I wanted to marry, but when I bring them home to meet my parents, my mother doesn t like [more ]
http://bit.ly/2gctuvl

ITN and Getty Images announce exclusive global distribution partnership

Over one million clips from ITN’s award-winning editorial archive to be available on gettyimages.com; customers around the world to have unprecedented access to historic archive London: ITN, the UK’s leading supplier of independent broadcast news has agreed a multi-year partnership with Getty Images, a world leader in visual communication, to license and distribute its award-winning [more ]
http://bit.ly/2eSOXUP

SONOVATE PARTNERS WITH BRAND UNION TO INNOVATE FINANCE WITHIN THE RECRUITMENT MARKET

Sonovate, the innovative recruitment finance and back office provider, has appointed WPP’s global brand strategy and design agency, Brand Union, to build a fintech brand for the future. The fast-growth fintech company, founded in 2012, has emerged as a significant challenger to traditional banks, providing a revolutionary tech platform to solve a major admin [more ]
http://bit.ly/2g9LQwC

Invite to join us for DMA’s #writerscrawl

On Monday (14 November) the DMA will launch the first ever copywriter s festival, taking place over the following four days. The festival is the next stage in the DMA’s Campaign for great British copywriting, shining a light on the art and craft of great copy. The campaign gives voice to the people that write it, [more ]
http://bit.ly/2g9EPfE

eBay.co.uk launches new Christmas campaign

eBay.co.uk have announced the launch of its 2016 Christmas campaign – delivering the ultimate shop for the festive season. The integrated campaign is led by a national television advertisement launching this weekend. Together with the vision of director Nick Gordon (whose credits include ads for MoneySupermarket and John Smith s), the ad offers a fly on [more ]
http://bit.ly/2g9BU6z

Small businesses waiting months for payment, as Tesco tops list of retail late payers

Ormsby Street analysis reveals the payment performance of some of the UK’s best-known retailersSupermarket giant Tesco has the worst payment performance amongst a list of the UK’s best-known reta