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Showing posts from April, 2017

Irish Laughter Spot : “Paddy is in court”

Irish Laughter Spot : “Paddy is in court” http://bit.ly/2pjxHAC

Celebrities warned again over #ad posts : PromoVeritas

The US Federal Trade Commission has written to ninety celebrity ‘Influencers’ warning them not to use their fame and extensive social media followings to promote brands without indicating that it is a paid for or sponsored post – usually via the #ad or #spon hashtags. Although the FTC did not disclose which celebrities received the [more ] http://bit.ly/2pj7ylq

News fom PromoVeritas as they approach their 8,000th project

Latest : PromoVeritas write As we approach our 8,000th project we thought we’d recap on our most recent news: Debbie Grant, a fully qualified lawyer, joins the team as Legal Manager. Debbie began her legal career over ten years ago at leading media law firm Clintons before moving to Charles Russell where she specialised [more ] http://bit.ly/2pj5Pwm

Want to know more about Search Elite? – Tuesday, 9 May 2017 – Then check these tweets .. @JackieBiss

Search Elite is a one day event in London where we will show you how to boost your profits through online marketing Go Events presents Search Elite 2017 - Tuesday, 9 May 2017 at The Trampery Old Street, London, England Take your team to this pretty cool event – Search Elite on May 9th 2017. There is a big discount [more ] http://bit.ly/2pheorL

How can cookies rise to the challenge of your brand? .. Blake Cahill, Global Head of Social and Digital Marketing at Philips

Blake Cahill, Global Head of Social and Digital Marketing at Philips writes There’s a huge value in using cookies and, as we move to a more connected world with people living more of their lives online, brands are seeing cookies as increasingly essential to their business. Last year, more than 46 percent of the [more ] http://bit.ly/2pgKGCV

A ‘Laughter Spot’ for the Ladies : “When my knees turn to Jello”

A girl quickly punches a number into her phone and waits until she hears the other line pick up. Becky, I don t know what to do, I really don t. I love him so much and I don t think he thinks of me that way. I mean, whenever I see him or think of him, I [more ] http://bit.ly/2qiqvD0

“Six of the most memorable airline PR blunders”

Latest United Airlines has racked up headlines after videos emerged recently of a passenger being dragged off an overbooked flight. The company’s response – including the chief executive saying the airline had to “re-accommodate” passengers hasn’t gone down well. United Airlines boss pledges support for staff over flight 3411 incident Of course, it’s not the [more ] http://bit.ly/2pdYo9X

Laughter Spot : “If I do 200mph, will you take off your clothes?”

A man shows off his new sports car to his girlfriend. She was thrilled at the speed. If I do 200mph, will you take off your clothes? he asked. Yes! said his adventurous girlfriend. And as he gets up to 200, she peeled off all her clothes.Unable to keep his eyes on the road, the [more ] http://bit.ly/2qetPzl

Research : Here is a deep dive into the email marketing strategies of 100 influential global retailers.

Hitting the Mark : New Report Outlines the Best in the Email Marketing Industry British retailers John Lewis, Asda, and EasyJet named in the top five brands for email marketing and customer experience, with ASOS coming in first place overall Organisations are sending an average of four marketing emails per week, yet the majority are [more ] http://bit.ly/2qesJmS

PR : How bad PR can tarnish any brand … Hotcow Experiential Marketing

PR | Hotcow Experiential Marketing https://t.co/Bi56kaGqQf .. please retweet pic.twitter.com/hPO4Zc4cqH Will Corry (@slievemore) April 28, 2017 http://bit.ly/2qdvMMu

Laughter Spot : “I’m writing you this letter to tell you that I’m leaving you for good”

Dear Husband: I m writing you this letter to tell you that I m leaving you for good. I ve been a good woman to you for seven years and I have nothing to show for it. These last two weeks have been hell. Your boss called to tell me that you had quit your job today and [more ] http://bit.ly/2qdqkJk

PR stunt : Samsung ad model interacts with commuters in real time stunt | PR Examples

Samsung ad model interacts with commuters in real time stunt | PR Examples https://t.co/SfeqQP17cP .. retweet please pic.twitter.com/VTaDHNmif0 Will Corry (@slievemore) April 28, 2017 http://bit.ly/2qdvLbo

Distilled consultant Jono Alderson talks about analytics – Search Elite

Distilled Consultant Jono Alderson talks about Analytics on the Search Elite https://t.co/NZxL5riwih.. retweet pic.twitter.com/dUkcb9Iy7h Will Corry (@slievemore) April 27, 2017 http://bit.ly/2qccvLg

Research : 56% of consumers use ad-blocking software on laptops but 46% don’t mind targeted online advertising

Market Research and Insight specialist Trinity McQueen reveals consumers will tolerate relevant online advertising but adblocking attitudes surge Research released today highlights the drastically changing way UK adults consume traditional and digital media, warning advertisers to maintain relevance above all. The ‘Audiences Unbound’ study of 1,000 UK adults was carried out by Market Research and [more ] http://bit.ly/2oAxGt7

Laughter Spot : “About an attractive blonde female neighbour – Judy”

A man was in his front yard mowing grass, when his attractive blonde female neighbor, Judy, came out of her house and went straight to the mailbox. She opened it, then slammed it shut, and stormed back into the house. A little later she came out of her house again, went to the mail box, [more ] http://bit.ly/2qaxr5l

Paysafe enhances productivity and customer experience with NewVoiceMedia

NewVoiceMedia, a leading provider of cloud contact centre and inside sales technology that enables businesses to have more successful conversations, today announced that the global payments company Paysafe increased its customer support centre productivity by 20 percent over the last year using NewVoiceMedia’s ContactWorld for Service platform. The technology has delivered dramatic improvements to both [more ] http://bit.ly/2ozOeSb

Prolific North articles … Reckless, BBC, Creative Race, The Lead Agency, MediaCity UK

Glasgow’s BiP to open Manchester office CreativeRace hires new Strategy Director from Jaywing Former Auto Trader man joins The Lead Agency Brass behind Burton’s Fish ’n’ Chips biggest on-pack promotion Talent management agency opens its doors at MediaCityUK Reckless wins contract with luxury holiday homes firm Lancashire Country Cricket Club extends sponsorship deal The adidas [more ] http://bit.ly/2q9NFeP

Boux Avenue appoints Threepipe to drive online growth

Boux Avenue, the lingerie, swimwear and nightwear brand owned by Theo Paphitis, has appointed Threepipe to help drive further international online growth. Threepipe will manage the brand s paid social, paid search and display media campaigns outside of the UK as the business looks to build on its success, since its launch in 2011. Boux Avenue [more ] http://bit.ly/2q9sWIf

Women for Women : Natural hair care line Shea Moisture apologises after ‘hair hate’ ad mishap

Natural hair care line Shea Moisture has been a staple for many black women throughout the years. But last Thursday, a new video from the company surfaced, which had many wondering who exactly their target audience really is. Break free from hair HATE, the beauty retailer captioned the ad on their Facebook page. See how [more ] http://bit.ly/2q9fcNK

How to write an award-winning entry

By Belinda Barker, Director, World Media Group I should first come clean – I have never actually been an awards judge; however, I have been lucky enough to help organise the judging process for the 2016 and 2017 World Media Awards. It is rather a privileged position to be in – you are exposed to loads [more ] http://bit.ly/2q8Ir3f

New Research : Two thirds of big brands committed to increase online ad spend despite growing concerns around viewability, fraud and basic metrics

Two thirds of big brands committed to increase online ad spend despite growing concerns around viewability, fraud and basic metrics. Half of advertisers plan to increase spend by up to 20%, while a third plan to maintain existing or reduce online spend The majority of the world’s largest advertisers are committed to increased investment in [more ] http://bit.ly/2q7sslU

Gerry White : Using and abusing GTM, WordPress and other tools – Search Elite

Using and abusing GTM, WordPress Gerry White SearchElite on @thesearchelite https://t.co/wnnajcRJJO Please Retweet pic.twitter.com/sG3Dx4mIQl Will Corry (@slievemore) April 26, 2017 http://bit.ly/2owTi9H

Blunders : How to go from one PR nightmare to another – United Airlines

United Airlines has launched an investigation after reports a giant rabbit died on one of its transatlantic flights - the latest PR scandal to hit the embattled carrier. Three-foot Simon, a 10-month-old Continental giant, was said to have been travelling from Heathrow to O’Hare in Chicago after being bought by a celebrity owner in the United States. [more ] http://bit.ly/2owqfmY

NewVoiceMedia co-founders recognised as innovative entrepreneurs at the forefront of ‘MAd Tech’

NewVoiceMedia, a leading global provider of cloud contact centre and inside sales technology that enables businesses to have more successful conversations, has been recognised in Fresh Business Thinking’s Shift 100 ‘MAd Tech’ Edition, a list of the most dynamic and agile media, advertising and technology entrepreneurs. NewVoiceMedia’s co-founders Ashley Unitt and Richard Pickering were named [more ] http://bit.ly/2q4Tev9

Readers comments …. “Disgusting robbers”, “Rip off Britain”, “Avoid Kwik Fit and National Tyres”

The garages charging you £234 an hour for repairs: Prices at franchises linked to car makers are up to 40% more than independent workshops Franchised workshops charge £99 an hour average, investigation has revealed Independent garages cause an average of £56, 40 per cent less than franchises Some franchises, including Porsche and BMW, charged more [more ] http://bit.ly/2q4q5jy

17 brilliant signs that show scientists funny sides

17 Brilliant Signs From The March For Science That Show Scientists Funny Sides @HuffPostUK https://t.co/bHaqjIhccm pic.twitter.com/diR7mf9DiR Will Corry (@slievemore) April 25, 2017 http://bit.ly/2otwMi4

The ‘magic’ gold bikini – it’s a whole new level

This Gold Bikini Takes The Nearly-Naked Trend To A Whole New Level https://t.co/kTEg9cbEd8.. retweet pic.twitter.com/9odLve4wXq Will Corry (@slievemore) April 25, 2017 http://bit.ly/2ot0ILf

The Huffington Post is officially rebranding to “HuffPost” with a new logo and complete redesign of its digital presence

The Huffington Post is now HuffPost. The company announced today several major changes that bolster its brand for this next chapter: its first-ever site redesign, a new logo and an official name change to “HuffPost” on all platforms and across all social channels. The new site is available to view at huffpost.com This is the publisher’s [more ] http://bit.ly/2oIxRi7

Pros and cons of starting a new venture

Not all business ventures are fated to succeed. In fact, statistics tells us that nearly 50 percent of new businesses fail to even make it to their fifth anniversary. When going into a new venture, you’ll need to do your research and draft your own pros and cons list to help you decide if pushing [more ] http://bit.ly/2orFe1b

“5 musts to pass the 5 second test” … White Paper Special

A failed first impression is a missed business opportunity. Make sure your homepage survives the snap judgement with these 5 best practice tips. In this white paper, you ll discover: User commentary on good and bad homepages (some comments are downright hilarious!) The 5 most common homepage pitfalls and how to avoid them. How your homepage [more ] http://bit.ly/2oqsp7o

“5 musts to pass the 5 second test” … White Paper Exclusive to theMarketingblog

A failed first impression is a missed business opportunity. Make sure your homepage survives the snap judgement with these 5 best practice tips. In this white paper, you ll discover: User commentary on good and bad homepages (some comments are downright hilarious!) The 5 most common homepage pitfalls and how to avoid them. How your homepage [more ] http://bit.ly/2oqsp7o

Events : Book now for the 8th Annual Retail Customer Engagement Summit

The 8th Annual Retail Customer Engagement Summit, Wednesday 7th June 2017, Cavendish Conference Centre, London W1 The future of retail is not how many stores you have, but how many customers you serve. Book now In a digital landscape where the consumer is always a few clicks away from your nearest competitor or abandoning their basket, [more ] http://bit.ly/2op1Vn2

Cancer Research UK teams up with Hello London to celebrate inspirational Race for Life moments

Hello London, the media partnership formed by Transport for London (TfL) and Exterion Media, has unveiled Cancer Research UK’s innovative advertising campaign on the Tube network to raise awareness and support for this year’s Race for Life events around the UK. Over the next two weeks, as part of Race for Life’s ‘This Is Beating [more ] http://bit.ly/2oEhROf

Want extra exhibitors, delegates and sponsors? – Set up your own bespoke newsletter

How to get a series of event bespoke newsletters only £169 per issue https://t.co/ZTYHnbrIWo retweet please pic.twitter.com/OlXsIFOozz — Will Corry (@slievemore) April 24, 2017 http://bit.ly/2oEkPCj

Tips for a successful online casino experience

Online casino gaming has been growing since the first online casinos were launched in the early 1990s. There are hundreds of online casinos available on the market today and with these come thousands of choices and options. So, how do you make sure you have the best possible online casino experience fun, entertaining and [more ] http://bit.ly/2ong1oV

Watch : Adam&eve sends Fosters to rescue the roasting Poms

Adam&eve sends Fosters to rescue the roasting Poms https://t.co/usUFi3oHQg please retweet pic.twitter.com/OixBylifHl Will Corry (@slievemore) April 24, 2017 http://bit.ly/2olDHdf

Arch remoaner Gina Miller raises money to stop Brexit

Arch remoaner Gina Miller raises money to stop Brexit https://t.co/6aT0351S7U pic.twitter.com/AU7rMfDPOF Will Corry (@slievemore) April 24, 2017 http://bit.ly/2oBmAjA

Eight of the best speakers in search marketing … Search Elite

A Fresh Look at the Latest UK Marketing News var scitOpt = { forceBigSize: "yes", nbPostPerPage: 12 }; http://bit.ly/2oB6cQk

Laughter Spot : “Pardon me sir, but I think your wife just slid under the table”

A man and a woman were having a quiet, romantic dinner in a fine restaurant. They were gazing lovingly at each other and holding hands. The waitress, taking another order at a table a few steps away, suddenly noticed that the woman was slowly sliding down her chair, under the table and under the table-cloth [more ] http://bit.ly/2oz7fQI

Events : David Iwanow gives a sneak peak into his Automate or Die Presentation

David Iwanow Gives Us a Sneak Peak Into His Automate or Die Presentation https://t.co/WprhXdUrGz .. please retweet pic.twitter.com/vYhBTkp2Hn Will Corry (@slievemore) April 23, 2017 http://bit.ly/2oz5xPh

At Conversion Elite we have the best speakers in the business : 5th – 7th July 2017, The Trampery, London

Conversion Elite on @elite_cro https://t.co/h6SR9ESndu Please retweet pic.twitter.com/wCTi5w4pbb Will Corry (@slievemore) April 21, 2017 http://bit.ly/2oaQtes

A new campaign for the early detection of breast cancer and against censorship.

MACMA present its new campaign: “Everybody Loves Boobs”, created by DAVID and produced by LANDIA The agency creatively led by Ferioli and Cubría, present a new campaign for the early detection of breast cancer and against censorship. After the successful campaign “#ManBoobs4Boobs”, which in 2016 explained how to self-exam and observe breasts for signs of [more ] http://bit.ly/2o8DDNX

The future in the world of Apps is brighter than ever

It is something near impossible to have missed. Unless you are living underground, still believing the Y2K brought upon us the worlds end, you are most likely using apps in one form or another in your everyday life. As the apps are becoming an ever growing larger part of all our lives, the definition is [more ] http://bit.ly/2oq8npu

Laughter Spot : “In order to get into Hollywood, you are going to have to change your name”

A good looking man walked into an agent s office in Hollywood and said I want to be a movie star. Tall, handsome and with experience on Broadway, he had the right credentials. The agent asked, What s your name? The guy said, My name is Penis van Lesbian. The agent said, Sir, I hate to tell [more ] http://bit.ly/2o6VyUW

5 event technology solutions that savvy event planners can use to help stand out from the crowd

5 Cool Tech Ideas to Make Your Trade Show Booth Stand Out https://t.co/jKSQugnyfp retweet pic.twitter.com/oNNziYBVts Will Corry (@slievemore) April 20, 2017 http://bit.ly/2optHLO

VCCP Media appointed to The Royal British Legion’s media planning and buying account

VCCP Media have been appointed The Royal British Legion’s media planning and buying agency following a competitive pitch process informed by Creativebrief. The incumbent was Maxus. The Royal British Legion was founded by veterans after the First World War and today helps members of the Royal Navy, British Army, Royal Air Force, veterans and their [more ] http://bit.ly/2o3xQJw

Marketing research paper writing – tips and tricks

Conducting market research is often a long and laborious task. Creating the process and method of collecting data, then analyzing it requires a significant amount of time and investment in resources. When all is said and done the researcher is left with valuable pieces of information, figures, values, statements, feedbacks, reviews, and data, that if [more ] http://bit.ly/2o2SQA8

Events : Under 3 weeks to go before the first Search Elite gathering

Tweets about search elite !function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0],p=/^http:/.test(d.location)?'http':'https';if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=p+"://platform.twitter.com/widgets.js";fjs.parentNode.insertBefore(js,fjs);}}(document,"script","twitter-wjs"); http://bit.ly/2oma9YG

Events : Under 3 weeks to go before the first Search Elite gathering

Search Elite 9th May 2017 // http://bit.ly/2olOT5A

TV cop eats dinner before being called out to murder scene | NewsBiscuit

TV cop eats dinner before being called out to murder scene | NewsBiscuit https://t.co/fS2bHLSRnY retweet Will Corry (@slievemore) April 18, 2017 http://bit.ly/2okqNrD

Robinsons Fruit Shoot celebrates kids’ self-expression and individuality | The iD Blog

Robinsons Fruit Shoot celebrates kids’ self-expression and individuality | The iD Blog https://t.co/F71WAriCk7 retweet pic.twitter.com/pbHPgeTnfp Will Corry (@slievemore) April 18, 2017 http://bit.ly/2nZk0Yo

Big brands face customer outrage .. Tesco, Cadburys, Australian supermarket giant Coles

Big brands face customer outrage over Easter marketing blunders https://t.co/U74LW21OEJ pic.twitter.com/LlVMnLSsvw Will Corry (@slievemore) April 18, 2017 http://bit.ly/2nY1iAq

Get ready for the Annual World Naked Gardening Day (WNGD)!

Get ready for the Annual World Naked Gardening Day (WNGD)! People across the globe are encouraged, on the first Saturday of May, to tend their portion of the world s garden unclothed as nature intended. Gardening has a timeless quality, and anyone can do it: young and old, singles or groups, the fit and infirm, urban and rural. [more ] http://bit.ly/2oHjZp6

Women for Women : “Secrets to holding a successful business meeting”

Okay, so you’ve started your business and it’s actually gone reasonably well, so far. There have been no major problems, a few hiccups here and there, but you’ve managed to cement your startup into the market and it’s performed well. However, there will come a time when the nature of the business world will force [more ] http://bit.ly/2nWaLZe

How to deliver the best user experience to your visitors

Thousands of new websites are being created and launched every day. The internet is quickly becoming a saturated market, where sites are competing for the audiences’ attention and time. Providing them with stellar user experience is the only way to stay ahead of the competition, which is why more sites are now focusing on their [more ] http://bit.ly/2nUWk7B

Laughter Spot : “The one about the teacher and the plaster cast”

A school teacher injured his back and had to wear a plaster cast around the upper part of his body. It fit under his shirt and was not noticeable at all. On the first day of the term, still with the cast under his shirt, he found himself assigned to the toughest students in school. [more ] http://bit.ly/2pGteVT

Laughter Spot : “I saw two buggers messing around in the shed”

Paddy – Hey, Mick. I heard you had a break-in the other night.Mick – I did, Paddy. I saw two buggers messing around in the shed. Takin’ the kids bikes, they were.Paddy – Feckers. Did you call the Guards?Mick – I did. They told me they didn’t have anyone in the area, so to stay [more ] http://bit.ly/2pEZJ75

Beanz Meanz…Pop-Up! | PR Examples

Beanz Meanz…Pop-Up! | PR Examples https://t.co/NeHJDTDNOC pic.twitter.com/eAiXdtl8oq Will Corry (@slievemore) April 15, 2017 http://bit.ly/2p5Dhru

What is ‘CX Transformation’ and why CX is the new business imperative for 2017 – Exclusive download

Annette Franz, CCXP & Scott Draeger, M-EDP outline what is CX Transformation and why CX is the new business imperative for 2017 On Tuesday February 7th, 2017, GMC Software in conjunction with media partners: Document Strategy magazine, CX Magazine, Connected Thinking and E-learn2grow held the industry s first ever CX Transformation Day online event. According to Forrester, customer [more ] http://bit.ly/2pCCY3A

PR : Best trolls by brands and the internet in response to United Airlines

United Airlines made headlines this week after airport police forcibly removed a passenger from one of its flights in Chicago. Several passengers onboard recorded the incident, including Audra D. Bridges. According to Inc.com, Bridges wrote on her Facebook video post that has since been taken down: “They randomly selected people to kick off so their standby crew [more ] http://bit.ly/2plpt97

“Why brands should wake up to shopper marketing” … Jon Southcombe

2017 is looking like a watershed year for FMCG brands. Supermarket price wars are squeezing margins, inflation-led price rises are pushing consumers away from brands and towards own-brands and e-commerce is still a relentless juggernaut. Added to that, the fact that we’re witnessing unprecedented levels of NPD, and you can see why brands are looking [more ] http://bit.ly/2p4ImA8

Best of theMarketingblog.. enjoy

Laughter Spot : “Don’t Miss The Amazing Italian” Will Corry at TheMarketingblog - 4 hours ago A salesman drove into a small town where a circus was playing. A sign read: “Don’t Miss The Amazing Italian”. The salesman bought a ticket and sat down. There, under The Big Top, in the centre ring, was a table with three [more ] http://bit.ly/2ovlG9d

Laughter Spot : “Don’t Miss The Amazing Italian”

A salesman drove into a small town where a circus was playing. A sign read: Don t Miss The Amazing Italian . The salesman bought a ticket and sat down. There, under The Big Top, in the centre ring, was a table with three walnuts on it. Standing next to it was an old Italian. Suddenly, the [more ] http://bit.ly/2nMOBs5

“How to improve research paper writing skills” … Exclusive and 100% original

Image
The research paper is the backbone of academic life, and it is the one thing that unites classes across the academic spectrum. No matter your major, and no matter what course you are taking, you are almost certainly writing a research paper. Scholarly research papers, however, are a major challenge for students across the board, [more ] http://bit.ly/2otxp85

13 steps to starting your very own creative agency

13 steps to starting your very own creative agency https://t.co/EedfD7Ukqp pic.twitter.com/ondCt35UCy TAXI (@designtaxi) April 14, 2017 http://bit.ly/2otV5JL

Research : “Leaver” consumer confidence down slightly after Article 50 triggered.. Nielsen

“Strong support” for Brexit among leavers has steadily declined Consumers expect price rises in every major category of goods from groceries to cars to housing The first study gauging British consumer confidence immediately after Article 50 was triggered reveals confidence among those who support Brexit has fallen. The latest Nielsen Survey of Consumer Confidence [more ] http://bit.ly/2pciFdI

Huge win for the Trumps as Mail apologises to Melania

Another win for the Trumps as Mail apologises to Melania https://t.co/R6izjuY6Jd Please retweet pic.twitter.com/cpLM87Gs5U Will Corry (@slievemore) April 13, 2017 http://bit.ly/2pcBWMi

Research : Digital advertising grew at its fastest rate for 9 years, crossing the £10bn threshold for the first time … IAB

Mobile drives digital ad spend past £10 billion threshold 17.3pc rise is highest annual growth rate for 9 years Mobile driving almost entire growth, up 51pc Mobile video the fastest growing ad format, up 103pc Driven by advertisers’ need to tap into people’s rising use of mobile to watch content, digital advertising grew at its [more ] http://bit.ly/2pbgAPn

NewVoiceMedia named finalist in Top 10 Technology Awards 2017

NewVoiceMedia, a leading global provider of cloud contact centre and inside sales technology that enables businesses to have more successful conversations, has been named a finalist in the 2017 Call Centre Helper Top 10 Contact Centre Technology Awards. The awards were founded to recognise the best products on the market and help contact centre managers [more ] http://bit.ly/2orYR7Y

Getty Images brings real time visual news coverage to consumers with the launch of News Unfiltered

New consumer experience allows viewers to see and share up-to-the minute images from global news events as they happen. London, 10th April, 2017 – Getty Images, a world leader in visual communication, this week announced the launch of News Unfiltered, a new visual news source that feeds editorial imagery from news events around the world, as [more ] http://bit.ly/2p3uGSy

Why online gambling is on the rise

The laws regarding the gambling industry changed ten years ago, and ever since, the game has not been the same. With new rules and regulations, marketing and advertising have allowed the industry to broaden their market and attract a larger number of customers from all ages. Of course, there are still some regulations in place [more ] http://bit.ly/2p3GtjP

How to get the most from your poster advertising campaign

It’s all too easy to overlook the value of so-called ‘traditional’ marketing methods, such is the hype surrounding the latest developments in digital marketing. Nevertheless, offline marketing can still play a valuable role in promoting your brand, product or event effectively. In this guide, we focus on advertising posters and how to creatively capture the [more ] http://bit.ly/2onGyRb

“Six of the most memorable airline PR blunders”

Here are six of the most memorable airline PR blunders on @cityam https://t.co/HcL73HNWUs Retweet pic.twitter.com/aQV19KH8U6 Will Corry (@slievemore) April 11, 2017 http://bit.ly/2on6Jax

Tata Motors Drives Away with the Top Prize at the 2017 World Media Awards

Maxus Global’s Campaign for the Indian Automotive Manufacturer Wins this Year’s Grand Prix The winners of the 2017 World Media Awards were announced last week at an exclusive VIP event held at The Ham Yard Hotel in London. Launched by the World Media Group, the World Media Awards, now in their second year, are the [more ] http://bit.ly/2onc162

Laughter Spot : “John’s wife puts her foot down and tells him he isn’t going”

Four guys have been going on the same trip for many years. A few days before the group s annual departure date, John s wife puts her foot down and tells him he isn t going. John s fishing buddies are very upset that he can t go, but what can they do? Two days later the three get to [more ] http://bit.ly/2omKQIH

[Watch] Virgin Atlantic looks on the bright side of Brexit – for them

Virgin Atlantic looks on the bright side of Brexit – for them https://t.co/JsCAZa7qOB.. Retweet pic.twitter.com/7JGTSJPNIM Will Corry (@slievemore) April 11, 2017 http://bit.ly/2omRazN

Poor Web Performance Damages 68 Per Cent of Customer Relationships

Farnborough, April 2017: New research by digital agency hosting specialist Wirehive has found more than two thirds (68 per cent) of UK consumers feel their opinion of a brand would be negatively affected by website downtime – the period when a website crashes, stopping people from logging on. The survey of 1,000 UK consumers revealed [more ] http://bit.ly/2omCxg5

How to navigate 40,000+ Plugins

Download “The Ultimate Guide to WordPress Plugins” The beauty of WordPress is in its flexibility, made all the more powerful by plugins. There are more than 40,000 free plugins, which have been downloaded more than a billion times, not to mention some great premium plugins with more robust functionality. With that many plugins, deciding which ones [more ] http://bit.ly/2opraUR

Events : Conversion Elite : “Actionable learning sessions to improve your CRO skills”

CONVERSION ELITE PRESENTS EIGHT OF THE FINEST, MOST INFLUENTIAL CRO EXPERTS IN THE BUSINESS https://t.co/aYjxQbN5vn pic.twitter.com/tRWHpB1PcV Will Corry (@slievemore) April 8, 2017 http://bit.ly/2oN0Y7M

Will this put some clear blue water back between Waitrose and its competitors?

Adam&eve gets its feet wet for new Waitrose campaign https://t.co/dSOFGRPXMr please retweet thanks pic.twitter.com/3SJljPpKsa Will Corry (@slievemore) April 8, 2017 http://bit.ly/2oN83VK

Perform app demonstrations on a giant scale .. Giant iTab

Touch screen kiosks provide the perfect opportunity for event exhibitors to demonstrate apps, websites and branded content on a large scale. Large touch screens allow you to perform group demonstrations as opposed to single user walkthroughs on mobile devices. For those looking for the best of both worlds,  the Giant iTab is a touch screen kiosk [more ] http://bit.ly/2oMJ58S

Nearly 1,000 ‘Laughter Spots’ – enjoy

Just click the graphic for the jokes There are now nearly 1,000 Laughter Spots taken for you from theMarketingblog.  The very best jokes etc. we could find. Take a few minutes out now and enjoy this huge colllection http://bit.ly/2oInGhb

Events : Take your team to Search Elite : Special 3 for 2 offer now available

Exclusive to theMarketingblog. Take your team to this pretty cool event Search Elite on May 9th 2017. There is a big discount available three delegates for the price of two. Register here right away using the code MB64 Latest : Mike Grehan writes Looks like my pals Jackie Bissell and Andy Brown have a pretty [more ] http://bit.ly/2oIm9rg

CX Transformation – What does it all mean?

Ready to download? Simply complete the form and enjoy! Annette Franz, CCXP & Scott Draeger, M-EDP [pictured] outlines what is CX Transformation and why CX is the new business imperative for 2017 On Tuesday February 7th, 2017, GMC Software in conjunction with media partners: Document Strategy magazine, CX Magazine, Connected Thinking and E-learn2grow held the [more ] http://bit.ly/2p7Vkck

Are you seeking a new building for your business?

Are you seeking a new building for your business? If so, maybe it s because you want a dedicated space for your start-up or are running a longer-established company that is outgrowing its current premises. However, finding a new commercial building that is cheap while remaining safe for regular use by your employees can be an [more ] http://bit.ly/2nPmnsC

Laughter Spot : “How did your chickens become fertile?”

A chicken farmer went to a local bar, sat next to a woman, and ordered a glass of champagne. The woman perks up and says, How about that? I just ordered a glass of champagne, too! What a coincidence, he said, This is a special day for me, I m celebrating. This is a special day for [more ] http://bit.ly/2nPgXxV

Chris Lewis, Clareville sharing #PR tips for #eventsprofs

Chris Lewis, Clareville sharing #PR tips for #eventsprofs http://bit.ly/2ngr0Qg

Award winning London PR Agency – Clareville

Award Winning London PR Agency Clareville https://t.co/EbgrThnkP1 Please retweet pic.twitter.com/PMZmjHIqyq Will Corry (@slievemore) April 6, 2017 http://bit.ly/2ngjHYN

NewVoiceMedia announces appointment of SVP Finance & HR Administration

NewVoiceMedia, a leading global provider of cloud contact centre and inside sales technology that enables businesses to have more successful conversations, has strengthened its executive team with the appointment of Fiona Talbot as SVP Finance & HR Administration. Fiona’s responsibilities will span NewVoiceMedia’s finance and people organisation, including finance, tax, HR and facilities, focused on [more ] http://bit.ly/2nfRCRj

4 tips for picking the right Microsoft UK partner

The Microsoft Office 365 partner you choose can often determine whether you enjoy a smooth migration to the cloud. Therefore, it is important to select a UK partner that has the experience and knowledge to ensure you have a successful transition. We are therefore providing four helpful tips to picking the right Microsoft UK partner. [more ] http://bit.ly/2nfhf4K

‘Most successful’ advert for the brand in 10 years

Mars Chocolate UK has revealed that last year’s adverts for  Maltesers that put disabled people front and centre have proved to be the most effective advertising for the brand in the last ten years. Maltesers rolled out the series of ads in October as part of Channel 4’s Superhumans Wanted competition, all of which were [more ] http://bit.ly/2nNrqd9

Latest News : US giant planning a swoop on Dulux owner Akzo Nobel

If they follow the trend of the Kraft takeover of Cadbury, we can forget about vivid colours, and look forward to a grey future The US giant planning a swoop on Dulux owner Akzo Nobel claims to have rallied the support of almost every one of the firm’s biggest 20 shareholders PPG wants to clinch [more ] http://bit.ly/2ne7dRr

The top ten PR and marketing campaigns throughout March 2017

Click the graphic to get the top ten Here, in reverse order (and based solely on the number of unique views each post received), are the top ten PR and marketing campaigns throughout March 2017 http://bit.ly/2neejFM

Research : How you can improve the stickiness of your homepage

Lower your homepage bounce rate Research shows 5 seconds is all it takes for a user to look at your webpage and decide whether to stay or to leave for good  We help  you improve the stickiness of your homepage: Focus group study on your homepage Receive 60 insights from 20 real subjects. Research-backed [more ] http://bit.ly/2nMLtsg

Events : David Iwanow, sneak peak, automate or die at SearchElite

Events : David Iwanow, sneak peak, automate or die at SearchElite http://bit.ly/2oElua9

Laughter Spot : “He says you were speeding”

The wife is driving, but she has a bit of a hearing problem. The officer notifies her that she was doing 38 in a 25 zone. The wife turns to her husband and asks What d he say? The husband replies .. You were speeding The wife turns back to the officer and says Oh, sorry officer. [more ] http://bit.ly/2oD4ot4

AudienceScience partners with grapeshot for global textual targeting

AudienceScience, the programmatic technology that helps advertisers and agencies make the most of their digital ad spend, has partnered with Grapeshot, a global technology company providing tools to navigate advertising and marketing choice, to offer enhanced contextual targeting support at global scale. As a result, advertisers and agencies using the AudienceScience platform can now target [more ] http://bit.ly/2oCpuIl

Jon Davey’s Laughter Spot : What’s the difference between a Hippo and a Zippo? Ones really heavy, the others a little lighter

Did you know that Meatloaf’s wife used to also be his accountant? She would do anything for love but she won’t do vat… What do you call a man with a bird sat on his head? CliffWhat do you call a man with a car on his head? JackWhat do you call a man with [more ] http://bit.ly/2oCCptJ

AudienceScience Partners With Grapeshot For Global Contextual Targeting

AudienceScience, the programmatic technology that helps advertisers and agencies make the most of their digital ad spend, has partnered with Grapeshot, a global technology company providing tools to navigate advertising and marketing choice, to offer enhanced contextual targeting support at global scale. As a result, advertisers and agencies using the AudienceScience platform can now target [more ] http://bit.ly/2oCpuIl

Facebook ads made easy

Facebook is a great marketing asset; with its extensive network and incredibly precise data, the ability to target audiences is a thing of marketing dreams. Furthermore, as ads are integrated seamlessly into the news feed in a way that doesn’t disrupt the user experience, Facebook ads receive a wide reach with positive audience engagement. Of [more ] http://bit.ly/2oC1Dsg

Events : Craig Rayner writes “Do you want to take away new actionable techniques but you don’t want to spend 2 or 3 days in a multi tracked bewildering conference?”

The password to quote for a 10% discount on ticket prices is THEMARKETINGBLOG10 / The Search Elite Conference To be fair there are lots of events within search out there especially in London. Choosing the right event isn t easy. You want to take away new actionable techniques but you don t want to spend 2 or 3 [more ] http://bit.ly/2nIWieH

5 pointers to getting recruitment right

Employees are pivotal to a company’s success, and recruitment is an essential part of business growth. In fact, hiring new talent is one of the biggest investments a small business will make – so it’s absolutely crucial to get it right. An effective recruitment strategy not only saves time and money, but also ensures small [more ] http://bit.ly/2oBI1Vb

Search Elite – The New Search Conference | Daniel Bianchini

Search Elite The New Search Conference | Daniel Bianchini on @danielbianchini https://t.co/DdLEf3CIPT Please retweet pic.twitter.com/ZyRinaI9r6 Will Corry (@slievemore) April 4, 2017 http://bit.ly/2nFKCtu

What to look for when hiring a content writer on @lilachbullock … New website for Lilach Bullock

See Lilach Bullock s new site What to look for when hiring a content writer on @lilachbullock https://t.co/cra8bhYaJG Please Retweet pic.twitter.com/zNP1QVLnJG — Will Corry (@slievemore) April 4, 2017 http://bit.ly/2nFixlS

Search Elite April Newsletter

Search Elite 9th May 2017 var scitOpt = { forceBigSize: "yes", nbPostPerPage: 10 }; http://bit.ly/2nFbZnj

What’s holding companies back from delivering a great communications experience? … New White Paper

When it comes to the customer experience (CX) strategy, customer communications such as contracts, quotes, welcome kits and account statements are often one of the most overlooked – yet critical – components of the customer journey. These traditional communications have historically been owned and compiled by IT and operations, while the social and digital channels [more ] http://bit.ly/2owBUB9

“Everyday mums are powerful allies for brands” … Talk to Mums

Everyday Mums are Powerful Allies for Brands Today’s mums account for a whopping 75% of all household purchasing decisions. They’re aged 20 to 50 so we’re talking Millennials and Gen Xs They’re into beauty, health, fitness, and much more And they have tight-knit networks of friends, from 800 to 2000 plus. Yes, you read that right. [more ] http://bit.ly/2nOS0Dq

6 advantages of using Bacs payment in your business

A smart business handles their finances with care and efficiency. The days of issuing paper cheques and managing payroll systems manually have come and gone. With the help of Bacs Payment Schemes Limited (formerly known as Bankers’ Automated Clearing Services), businesses now have a smarter, safer way to manage their multiple financial transactions. Bacs was [more ] http://bit.ly/2otcdBK

“25 Dos and Don’ts for WordPress Multisite” … White Paper

Best Friend or Worst Enemy? The Dos and Don ts of WordPress Multisite Like Dr. Jekyll and Mr. Hyde, WordPress Multisite can be your best friend or worst enemy. In this insider’s guide, discover the 25 dos and don’ts of WordPress Multisite. This white paper alleviates the confusion of running a multisite network and teaches you: [more ] http://bit.ly/2orGbGu

Why customer experience is the new business imperative for 2017 – exclusive download

Annette Franz, CCXP & Scott Draeger, M-EDP outline what is CX Transformation and why CX is the new business imperative for 2017 On Tuesday February 7th, 2017, GMC Software in conjunction with media partners: Document Strategy magazine, CX Magazine, Connected Thinking and E-learn2grow held the industry s first ever CX Transformation Day online event. Ready to download? Simply [more ] http://bit.ly/2n0W8TL

Laughter Spot : ‘The one about golf and the funeral cortege’

Sam and his usual foursome were playing golf one afternoon when they came upon a long par four that ran parallel to the main thorofare. As his partner, Joe, prepared to hit his tee shot, a funeral cortege approached them alongside the fairway. Joe stopped in mid-waggle; removed his hat and solemnly bowed his head. [more ] http://bit.ly/2n13g2z

BBC employees are fuming after their staff canteen banned meat from its menu

April 1st 2017 : BBC employees are fuming after their staff canteen banned meat from its menu on Mondays with workers accusing the corporation of forcing its agenda on them. An internal message revealed meat free Mondays will be introduced this week at the BBC North staff restaurant in Quay House in MediaCity, Salford. [more ] http://bit.ly/2n0JGTW

Now it’s Swexit! … A Democrat MEP Peter Lundgren said Scandinavian country could be next to leave

Swedish MEP who branded Article 50 a breath of fresh air says his homeland could be next to leave the EU Sweden Democrat MEP Peter Lundgren said Scandinavian country could be next to leave He branded Article 50 being triggered by Theresa May a breath of fresh air His party is currently polling around 27 [more ] http://bit.ly/2n0E2Bt

GDPR : Learn more about how you can streamline information governance and why it’s important

The EU’s General Data Protection Regulation (GDPR) is the most stringent and burdensome privacy mandate in the world. The penalty for major violations can be up to 20 million euros or 4% of your company’s annual global revenue. CIOs are struggling to balance their desire for consolidation and centralised management with the need to meet [more ] http://bit.ly/2n0zT0h

April Fool 2017: Ikea airline, Kochie in the slammer, tattoo spellcheck, bacon alarms

April Fool 2017: Ikea airline, Kochie in the slammer, tattoo spellcheck, bacon alarms -https://t.co/TPOL6yCWof pic.twitter.com/aP3MMbUMQb Will Corry (@slievemore) April 1, 2017 http://bit.ly/2nIM4vI

Laughter Spot : “The one about a hunter shooting a deer”

A hunter shoots a deer and is pulling it back to his truck. But he never expects this A farmer passes by and says, Hey you shot that deer on my property. That makes that deer mine. The hunter says, No way, I tracked it, I shot it, it s mine. The farmer says, Ok Ok we ll [more ] http://bit.ly/2nHXsba

Best ads of 2017: Droga5 London wins March with Seat

Best ads of 2017: Droga5 London wins March with Seat https://t.co/NgVmKLPm47 pic.twitter.com/KQG39n0b8Y — Will Corry (@slievemore) April 1, 2017 There were some really good ads in March, lots of nine scores, but one stood out – Droga5 London’s debut campaign for Seat. This is tough on FCB Inferno’s new Sport England ad, and others, but [more ] http://bit.ly/2nHSP15

Events : Upcoming.org founder relaunches site

Before events were posted on Facebook, the place to find social activities on the internet (back in the early 2000s) was Upcoming.org. Founded by Andy Baio, the site combined an event calendar with social networking, and everything was primarily sourced from the community. Two years after Upcoming.org was founded, Yahoo acquired it in an effort [more ] http://bit.ly/2nGW9t1

5 musts to pass the 5 second test .. exclusive White Paper

How your homepage stacks up against competitors. Take the 5 Second Test! A failed first impression is a missed business opportunity. Make sure your homepage survives the snap judgement with these 5 best practice tips. In this white paper, you ll discover: User commentary on good and bad homepages (some comments are downright hilarious!) The 5 [more ] http://bit.ly/2nHiNBT

Upcoming.org founder relaunches site 4 years after Yahoo shut it down

Before events were posted on Facebook, the place to find social activities on the internet (back in the early 2000s) was Upcoming.org. Founded by Andy Baio, the site combined an event calendar with social networking, and everything was primarily sourced from the community. Two years after Upcoming.org was founded, Yahoo acquired it in an effort [more ] http://bit.ly/2nGW9t1