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Showing posts from November, 2014

First mobile video programmatic marketplace for both web and apps launches in Europe / ‘Chocolate’

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http://www.vdopia.com/mobile/

Unifies the fragmented mobile video market space and tackles key trends – handset proliferation, buying transparency, lack of standards and brand safety
London – 28 November 2014. ‘Chocolate’ – the world’s only mobile programmatic marketplace that allows video ads to be bought and sold across both mobile web and apps – is launching today in Europe.


Built by Vdopia @vdopiaexclusively for mobile video, Chocolate is designed for brand marketers and demand partners who want a completely transparent marketplace platform that offers premium mobile video inventory at significant scale – the inventory includes more than 10,000 mobile apps and sites and a reach of more than 200 million unique users.

Unlike other ‘partly-mobile’ programmatic platforms, Chocolate removes any ‘blind’ buying so advertisers can choose exactly what device, what operating system or in what location, ads are served. This transparency aids brand safety and ad viewability. Audience verificatio…

The Dos and Dont's Of Black Friday And Cyber Monday : VoxPopMe, The Economist, Black Friday Fashion,Sainsbury's, Shopping Chaos

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Internet Retailing Expo, E-goi, SMX London, UK Exhibitions, Conferences, Venues, Destinations, Intercontinental London, Social Media Week, Readly, Joe & The Juice

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News about Talking Men's Shoes, Stay Sourced, Display Wizard, Outstanding Entrepreneurs, Get Taxi, Shoppost, Jacobs Creek, Full Tilt, #themarketingblog

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The 'Driving Deep Changes Blog' : We'll be exhibiting at the Business Startup Show. ...

The 'Driving Deep Changes Blog' : We'll be exhibiting at the Business Startup Show. ...: Posted by Ruben Alvim   on 03/11/2014 Europe's biggest startup business event  is just round the corner and we'll be there t...

Sodexo, Motivcom, The Market Creative, NewVoiceMedia, P&MM, AYMTM, Allsave, Filmology, Fotorama, Protravel, The Voucher Shop

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Sodexo, a leading provider of Employee Benefits and Rewards services, is pleased to announce that, following a public offer published on 12th September 2014, it has successfully acquired Motivcom plc, current leading company in Incentive and Recognition and Employee Benefits and parent company of P&MM, AYMTM, Allsave, Filmology, Fotorama, Protravel, The Voucher Shop and TreatMe.

We'll be exhibiting at the Business Startup Show. Are you a startup? We want you! / @EgoiPlatform

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Posted by Ruben Alvimon 03/11/2014
Europe's biggest startup business event is just round the corner and we'll be there to help emerging companies get their marketing automation together!

The 32nd Business Startup Show is held in London for 2 days (27-28 November) and will feature a whopping 100 free seminars, dozens of workshops and more than 25,000 visiting businesses! Truly a networking bonanza for startups looking to find and perfect their strut. Best of all, attendance is absolutely free if you register online. Click here to grab your ticket now!