Posts

Showing posts from July, 2015

Fresh News from BG Group, Antofagasta, JD Sports Fashion, Colt and UBM

BG Group, the oil and gas company, has reported a pre-tax profit of $3.67bn in its first-half, down from $4.01bn a year earlier. Antofagasta, the FTSE 100 mining group, has announced it will buy a 50pc interest in the Zaldivar copper mine in northern Chile for $1bn. JD Sports Fashion, the clothing retailer, said full-year [more ] http://bit.ly/1IwWpRi

Fresh News from BG Group, Antofagasta, JD Sports Fashion, Colt and UBM | TheMarketingblog

Image
BG Group, the oil and gas company, has reported a pre-tax profit of $3.67bn in its first-half, down from $4.01bn a year earlier. Antofagasta, the FTSE 100 http://bit.ly/1JV2nYO

“5 ‘more than useful’ articles on the new buzz word – Customer Experience

How involved are you or your company s CEO in making sure #CustomerExperience is a top priority? Graphic by Shutterstock [View the story "5 'more than useful' articles on the new buzz word - Customer Experience" on Storify] http://bit.ly/1DUAYnL

Don’t miss out on a massive £259 saving – Data Driven Business Combo Pass – this Friday 31 July only

Your last chance for a £259 saving Friday only http://bit.ly/1DUAYnF

Act todayfor a massive £259 saving – Data Driven Business Combo Pass – this Friday 31 July only

Image
Your last chance for a £259 saving - Friday only http://bit.ly/1KD7pic

“If you ever find a man who is better than you are – hire him…..David Ogilvy

“If you ever find a man who is better than you are – hire him. If necessary, pay him more than you pay yourself.” Advertising legend David Ogilvy endures not only as the original Mad Man, but also as one of modern history’s most celebrated creative leaders in the communication arts. From The Unpublished David Ogilvy (public [more ] http://bit.ly/1DdJRxV

"If you ever find a man who is better than you are – hire him.

Image
"If you ever find a man who is better than you are – hire him. If necessary, pay him more than you pay yourself." http://bit.ly/1I6eBQ9

This restaurant banned children and it's now more successful than ever - Business Insider

Image
His decision sparked a furious debate on social media, but it seems diners are not going to take it any more when it comes to unruly children. http://read.bi/1Jy5o5p

BT – Growing acquisition and market share with a mature programme

Image
In 2014, BT and Affiliate Window worked together on a series of objectives across volume, profit and innovation. In the face of increasing price competition, the team had to find new opportunities throughout the year, while working closer than ever with the BT group and their publishers to protect and grow market share, without increasing ... http://bit.ly/1DRL5tA

B2B Publisher takes followers on social media crusade

http://bit.ly/1MzrqGM

More football and the UK season hasn’t even started yet … Carlsberg’s ‘kickabout’

Image
Carlsberg’s ‘kickabout’ sets off in pursuit of ‘pub team’  More football and the UK season hasn’t even started yet. This time it’s Carlsberg with ‘If Carlsberg did kickabouts..’ from 72andSunny Amsterdam. If Carlsberg did kickabouts, they would probably have magic sponges that are actually magic, beers that refill themselves, Peter Schmeichel as a ball boy, http://bit.ly/1Mzro1B

The secrets to successful crowdfunding – YellowDog CEO

For those of you thinking about crowdfunding as a way of raising funds for your business, here are some tips that I think made our campaign successful - http://bit.ly/1I3JxQV http://bit.ly/1U8HNvj

Spike Milligan Laughter Spot : “After five days in hospital, I took a turn for the nurse”

After five days in hospital, I took a turn for the nurse. I have the body of an eighteen year old. I keep it in the fridge. I don t mind dying. I just don t want to be there when it happens. http://bit.ly/1U8HOiX

Spike Milligan Laughter Spot : “After five days in hospital, I took a turn for the nurse” | TheMarketingblog

Image
After five days in hospital, I took a turn for the nurse. I have the body of an eighteen year old. I keep it in the fridge.. http://www.themarketingblog.co.uk/?p=72303 http://bit.ly/1DbqVQn

The Secrets to Successful Crowdfunding – YellowDog CEO | Tech City UK

Image
For those of you thinking about crowdfunding as a way of raising funds for your business, here are some tips that I think made our campaign successful - http://bit.ly/1I3JxQV http://bit.ly/1I3JxQV

TheMarketingblog : "Customer response to the M&S website improvements have seen online sales grow by 38.7% in 2015" ... Patrick Bousquet-Chavanne

Image
OIN THE BOARD LEVEL DISCUSSION AT THE 10TH INTERNET RETAILING CONFERENCE 1 DAY | 3 CONFERENCES | 8 WORKSHOPS | 25+ SPEAKERS | 50+ EXHIBITORS http://bit.ly/1LZ6b1d

Future Thinking Research : The Grocery Eye 2015 has examined the shopping habits of 2,000 supermarket shoppers | TheMarketingblog

Image
Identifying and understanding consumer interactions and attitudes to FMCG products is crucial to the potential long term success of any brand. The Grocery Eye http://www.themarketingblog.co.uk/?p=72289 http://bit.ly/1KAkYyT

ad:tech London is where the UK digital marketing and media community meet to source suppliers, network with the industry, benchmark their digital strategies and understand latest trends and technologies

The event for modern marketing & media-ad:tech London is where marketing and media players go http://t.co/QScVkbh9zg pic.twitter.com/rpwer8tLol Will Corry (@slievemore) July 29, 2015 http://bit.ly/1D9esgc

Blunders : Ad for Finish detergent brand banned

The advert, starring Carol Smiley, showed the presenter in discussion with Dr Lisa Ackerley, who was described as an expert in… Read the article http://bit.ly/1D9eu7G

The Metro, Time Inc., Adform, The Guardian, Visual Voice, Acast, RadioWorks, JCDecaux, AdMaxim and Exterion Media : All shortlisted for adconnection’s Innovations Challenge

Image
Media owners go head to head in adconnection’s Innovations Challenge  This week, adconnection, the independent media planning and buying agency, will be putting media owners to the test as they host their annual Innovations Challenge; an afternoon of ruthless competition that sees a shortlist of 10 media owners from across the industry compete to be [more ] http://bit.ly/1JRuN5T

Movers and Groovers: Lick Creative signals growth plans with new appointments | TheMarketingblog

Image
Lick Creative, part of visual communications specialists The Delta Group, today announces two new appointments. Anthony Earley and David Balko have both been http://bit.ly/1DO63t2

Reckitt Benckiser's Finish ad banned for exaggerating cleaning claims | The Drum

Image
The advert, starring Carol Smiley, showed the presenter in discussion with Dr Lisa Ackerley, who was described as an expert in... http://bit.ly/1LR4wcs

Latest : Sky, British American Tobacco, Compass Group, Taylor Wimpey, Greggs | TheMarketingblog

Image
Sky has reported growth in sales and profits for its full year, as it added 973,000 new customers. British American Tobacco has reported group revenue up by http://bit.ly/1LR4eCq

Latest : Sky, British American Tobacco, Compass Group, Taylor Wimpey, Greggs

Sky has reported growth in sales and profits for its full year, as it added 973,000 new customers. British American Tobacco has reported group revenue up by 2.4pc in its first-half at constant currency, although profits were down due to an adverse exchange rate. Compass Group, the foodservice company, reported organic revenue growth of 5.5pc [more ] http://bit.ly/1H1fa9V

http://www.themarketingblog.co.uk/2015/03/what-is-visualisation/

Image
What is visualisation? There have been many attempts to define the word visualisation but very few have defined the specific field that is discussed in this http://bit.ly/1h4gp3b

NewVoiceMedia announced as Lloyds Bank National Business Awards finalist

NewVoiceMedia, a leading global provider of cloud technology which helps businesses sell more, serve better and grow faster, has today been shortlisted in The Inflexion International Growth Business of the Year category of the 2015 Lloyds Bank National Business Awards. Going up against other finalists, NewVoiceMedia will compete for the prestigious award, with the winner [more ] http://bit.ly/1U3BBEP

Women for Women : “Get rid of the trophy tee for women .. its demoralizing”

http://contentcuration.tumblr.com/post/125240375767/get-rid-of-the-trophy-tee-for-women-its http://bit.ly/1Mw6d0n

Women for Women : “Get rid of the trophy tee for women .. its demoralizing” | TheMarketingblog

Image
http://contentcuration.tumblr.com/post/125240375767/get-rid-of-the-trophy-tee-for-women-its http://bit.ly/1h1KZum

Now a £259 saving on a Data Driven Business Combo Pass – this week only | TheMarketingblog

Image
20% discount as a summer special for 20 tickets only This week only. A summer special for 20 tickets starting Monday the 27th July. Use  SUMMERDDB for your http://bit.ly/1S5PxAI

Laughter Spot : The one about .. “Who wants to be a millionaire”

Be lighted-hearted, get a grip and have a chuckle! http://bit.ly/1Mse669

Event special : A massive £259 saving on a Data Driven Business Combo Pass – this week only

20% discount as a summer special for 20 tickets only This week only. A summer special for 20 tickets starting Monday the 27th July. Use  SUMMERDDB for your discount. This big discount is for Combo Passes only. Data Driven Business Combo Pass All Conversion Conference Sessions All eMetrics Summit Sessions All Predictive Analytics World Sessions Exhibition [more ] http://bit.ly/1U1vrFa

Event special : A massive £259 saving on a Data Driven Business Combo Pass – this week only | TheMarketingblog

Image
20% discount as a summer special for 20 tickets only This week only. A summer special for 20 tickets starting Monday the 27th July. Use  SUMMERDDB for your http://bit.ly/1S5PxAI

M&C Saatchi has created the first ever artificially intelligent poster campaign in the world

M&C Saatchi Unveils London’s First Artificial Intelligence Poster Campaign M&C Saatchi has created the first ever artificially intelligent poster campaign in the world, which evolves unique ads based on how people react to it. The technology works by using a genetic algorithm that tests different executions based on the strength of their various features or [more ] http://bit.ly/1VHeu4O

M&C Saatchi has created the first ever artificially intelligent poster campaign in the world | TheMarketingblog

Image
M&C Saatchi Unveils London’s First Artificial Intelligence Poster Campaign M&C Saatchi has created the first ever artificially http://bit.ly/1U0T3d5

Fighting a losing battle with an army of broken promises | TheMarketingblog

Image
Ian Jindal, Editor in Chief and Co-Founder of InternetRetailing writes ... Fans of the actor Tom Cruise are probably familiar with the phrase ‘show me the ...  http://bit.ly/1KqcZ4x

Fighting a losing battle with an army of broken promises

Ian Jindal, Editor in Chief and Co-Founder of InternetRetailing writes Fans of the actor Tom Cruise are probably familiar with the phrase ‘show me the money’ – a totemic line from the 1996 movie Jerry Maguire. You don t need to have seen the film to get what the point of the line is; money [more ] http://bit.ly/1IooQRf

Events / Meet thousands of buyers … exhibit at ad:tech London

Image
Events - ad: tech London 2015 - Why exhibit? http://t.co/f5LMz0pY7D pic.twitter.com/jBee4r3JUx — Will Corry (@slievemore) May 6, 2015 ENQUIRE NOW http://bit.ly/1Iugs4H

The Good and Bad News About Marketing - Direct Marketing News

Image
Spoiler alert: There seems to be more bad than good. See 10 of the biggest obstacles marketers face today. http://bit.ly/1Kqanna

Latest : They are now claiming sex does not sell – this oldie but goldie case study proves them wrong | TheMarketingblog

Image
Wednesday was a dark day in advertising. In agencies around the globe, creative teams binned reams of campaign ideas in teary-eyed dismay. Got to get rid of http://www.themarketingblog.co.uk/2015/07/latest-they-are-now-claiming-sex-does-not-sell-this-oldie-but-goldie-case-study-proves-them-wrong/

3 conferences (book one or all three), 1 goal – delivering cutting-edge but proven online marketing & analytics strategies

Image
& analytics strategies to grow your business Whether you’re an optimization or analytics pro, a marketer, a web designer or a business owner, you can learn, grow and profit from the secrets of the highest converting websites in the world by attending Conversion Conference. Don't waste your marketing budget - discover how to optimize its effect.       visit website Achieve digital marketing efficiency & effectiveness. At eMetrics marketing analytics practitioners, experts and visionaries discuss capturing and applying insights from data. Understand where your customers are coming from, what they are doing and how you can facilitate their goals.         visit website Predictive Analytics World is the leading cross-vendor event for predictive analytics professionals, managers and commercial practitioners. This conference delivers case studies, expertise and resources to achieve: Bigger wins: Strengthen the impact of predictive analytics deployment Br

"Customer response to the M&S website improvements have seen online sales grow by 38.7% in 2015" ... Patrick Bousquet-Chavanne

Image
JOIN THE BOARD LEVEL DISCUSSION AT THE 10TH INTERNET RETAILING CONFERENCE 1 DAY | 3 CONFERENCES | 8 WORKSHOPS | 25+ SPEAKERS | 50+ EXHIBITORS NEW KEYNOTE Patrick Bousquet-Chavanne, Member of the Board & Executive Director Marks and Spencer "Customer response to the M&S website improvements have seen online sales grow by 38.7% in 2015" Hear Marks and Spencer's direction for the coming decade, while still trading the current season. KEYNOTE 1 Peter Williams Chairman Boohoo KEYNOTE 3 Stay in the loop and check the website ne