Co-op’s Christmas campaign from Leo Burnett focuses on giving back to the community


This year’s Christmas campaign from the Co-op focuses on what makes it unique as a retailer: Every time its Members buy Co-op products they earn money for causes local to them. This is encapsulated in the phrase: “Something for you, something for your community”, which demonstrates Christmas #TheCoopWay. TV and cinema ads, created by agency [more ]
http://bit.ly/2ggrq1A

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