Next generation of consumer set to accelerate rise of the Me2B economy

A survey of 3,000 UK-based consumers has revealed a distinct group of younger consumer within which almost two thirds (63%) see sharing their personal data as an opportunity to have a more personalised experience rather than as a risk to the security of their personal identity. Furthermore, 83% believe their data has a financial value [more ]


Popular posts from this blog

A new billboard and print campaign which consists of naked images of woman's breasts / CoppaFeel

Beko launches brand new global communications platform

RichRelevance,, Twist, W2O Group, Annalise Coady, AOL Inc, GroupM Entertainment, Graham Moysey, Richard Hampson, Being Mum with Tess Daly,30Something with Richard Bacon.