Global industry first technology delivers ads to consumers most likely to buy


British mobile video platform LoopMe has announced new optimisation and reporting technology, PurchaseLoop (patent pending), a global industry first which has the potential to revolutionise the way advertising is delivered to consumers. The new self-learning technology will use AI to continuously optimise mobile video campaigns towards brand metrics such as purchase intent, brand affinity or [more ]
http://bit.ly/2bB5JeD

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