Style Psychology’s Kate Nightingale launches ground-breaking report on the science behind successful retail design

Kate Nightingale, the leading consumer psychologist, has published her in-depth report on how sensory retail design influences consumer behaviour. It’s called Sensory Retail Design Report and it’s online now at Sensory Retail Design Report explores the science behind why certain retail environments lead to higher emotional engagement and therefore are more commercially effective. In [more ]


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