Style Psychology’s Kate Nightingale launches ground-breaking report on the science behind successful retail design


Kate Nightingale, the leading consumer psychologist, has published her in-depth report on how sensory retail design influences consumer behaviour. It’s called Sensory Retail Design Report and it’s online now at stylepsychology.co.uk/sensoryretaildesign. Sensory Retail Design Report explores the science behind why certain retail environments lead to higher emotional engagement and therefore are more commercially effective. In [more ]
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