The real players who own the ‘artisan’ products you thought were ‘homespun’


Products which look ‘homespun’ but are actually owned by big companies. The documentary Supershoppers, which aired on Channel 4 on Monday night, told viewers: ‘There are lots of products that dress as David, but are actually produced by Goliath. Companies have twigged that well-meaning shoppers will pay a lot more if they believe they are [more ]
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