Videology have announced an industry-first in viewable campaign delivery

Videology have announced an industry-first in viewable campaign delivery. Videology’s Platform will allow users to transact on viewability as a currency, defined as viewable CPM (vCPM). Within the platform, clients will be able to plan, buy and execute against a guaranteed price for a guaranteed number of viewable impressions as measured by 3rd party vendors [more ]
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