M&S beats Next and Primark in UK ‘Customer Loyalty Index, according to Fits.me study


Despite reports of falling sales, Marks & Spencer has cemented itself as the retailer to which UK shoppers are most loyal. The high-street stalwart received 12% of all mentions in the free vote ahead of Next (9.6%) and third-placed Primark (5.9%). The survey, conducted by apparel fit preference specialist Fits.me, asked over 2,000 UK adults [more ]
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