Handling a PR headache in style…Heineken was not sponsoring dog fighting


TheMarketingblog this week featured a story about a Heineken PR problem. The story can be viewed here. We are pleased to now to be able to publish the detailed, very emphatic response from the brewers. Great response : How Heineken handled the PR problem they had about dog fighting https://t.co/NDIYh3NNW1 Will Corry (@slievemore) November 4, [more ]
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