PR Blunders : “Despite the investment of 50% of the UK annual marketing budget, there was no mention of Heineken’s Rugby World Cup sponsorship on its main UK website”


Heineken. Fujitsu, Land Rover, Gilbert, Find a Pub app, Coin Toss at the Rugby World Cup Rebecca Collins writes I am emotionally exhausted. Did I mention that I’m a burn-swimming Scot, my great grandmother was French and have lived in London for over 20 years. The last few weeks have been an emotional rollercoaster for my [more ]
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