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Latest from theMarketingblog - Email Open and Click Rates, Farzana Baduel, MD of Curzon PR, Wearable technology as news gathering tool The Guardian exploring use of wearable technology as news gathering tool The Guardian is exploring ways in which to use wearable technology as a news gathering tool as well as audience consumption platform, according to Guardian group product manager Tom Grinsted. [read more...] Curzon PR MD Wins Media Professional of the Year Award  Curzon PR's Founder and Managing Director, Farzana Baduel, has been awarded the Media Professional of the Year Award at this year's Asian Media Awards, held on Tuesday 28 October at the Hilton Deansgate Hotel in Manchester. Founded in 2009, Curzon PR is a London-based strategic public relations and digital communications agency working across arts, culture, ... [read more...] Email Open and Click Rates, by Subject Line Length Email newsletters with short subject lines of between 4-15 characters sported the best open rates last year, according to a MailerMailer analysis of almost 1.2 billion emails, with longer subject lines generally tied to lower open rates. That same pattern extended to click rates, which were highest for emails with the shortest subject lines. [read more...] Get over 15 'engagement content' articles loaded intowww.themarketingblog.co.uk + more great coverage in this Newsletter, LinkedIn and Twitter etc.  Call me today 01784 434 412 and I will sharpen the proverbial pencil for you with a really special rate of only £685. Your success stories etc. would be featured in at least 15 articles etc. from November to end of March 2015. It's a no brainer. Will Corry 01784 434 412 will@themarketingblog.co.uk