Blunders : A celebrity endorsement that went wrong to the tune of £12m
Charlize Theron – Raymond Weil Watches
Designer Raymond Weil paid Theron for the rights to her wrists for two years, so she could wear only his watches. The model and actress did not play by the rules and went to a press conference wearing a Dior watch. As you can imagine, Weil wasn’t too happy about this and went on to seek £12m in compensation.
More big blunders with endorsements
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